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Has anyone experimented with image only ads?

         

kingdavid

3:01 am on Apr 18, 2007 (gmt 0)

10+ Year Member



I have recently (10 mins ago) changed my adsense to display only image ads in hopes that it will increase my CTR. I imagine that my inventory may not be filled 100% because of this, however I'm giving it a shot.

Has anyone tried this? If so, what were your results?

Januuski

4:40 am on Apr 18, 2007 (gmt 0)



I did. 1M impressions generated less than $10. Forget it. If you need banners try TribalFusion or similar networks or just wait for the DoubleClick advertisers to be part of the Google network.

kingdavid

7:15 am on Apr 18, 2007 (gmt 0)

10+ Year Member



Wow, that's absurd! Why did you let it run for 1M impressions?
Has anyone else had any experiences, positive or negative?

Januuski

3:04 pm on Apr 18, 2007 (gmt 0)



Wow, that's absurd! Why did you let it run for 1M impressions?

We were putting together our own ad distribution system and I just needed to temporarily fill the empty leaderboard space on our website.

Leonard0

7:46 pm on Apr 18, 2007 (gmt 0)

10+ Year Member



1M impressions generated less than $10.

How did that affect your bottom line (assuming you were also showing text ads)? Obviously the eCPM would have fallen drastically.
Did your Earnings per Click on the text ads also drop?

Januuski

9:12 pm on Apr 18, 2007 (gmt 0)



assuming you were also showing text ads

No, we were only showing images as we needed to have an image in place for our direct advertisers to see where the leaderboard will be displayed. It is at the very top of the page right next to our logo so the text ads would look really bad on that page.

We had the separate channel for the ad and there were no changes to our (already low) eCPM during or after removing this channel. The eCPM for the channel was like $0.07. What a joke!

potentialgeek

12:41 am on Apr 19, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yeah. Totally useless. I don't know why so many websites of respected organizations (businesses) still use image ads. Are they really getting good results?

The other thing I don't like is simple: unapproved Adsense image ads can be extremely offensive and bad for your rep. Even if nobody clicks on them, they will probably see them, esp. if you position them above the fold. So your rep gets worse and you don't get paid. Double whammy!

I will never use Google image ads ever again. Text or nothing; that's it. Text works for me extremely successfully. I've been text-only for over a year.

p/g

P.S. Even if the graphics of an Adsense image ad are not offensive, it really cheapens your site when the ad is offtopic, like so many A/S ads are.

kingdavid

5:24 am on Apr 19, 2007 (gmt 0)

10+ Year Member



Thanks for the feedback, after 20k impressions and a .08 eCPM I decided to kill it.