Stable or Increasing CPM?

Any ideas.....

[Visit Thailand]

There are a lot, if not too many, threads about declining CPM's. This thread is not about that. It is more a question to those with stable or incsreasing CPMs in an attempt to understand their methods.

For those that have a steady or even increasing CPM (over a reasonable period) what tips do you have?

Do you block any CPM ads?

Do you have a lot of site targetted ads?

How do you stop one ad from appearing on every page?which should/could mean a lower CTR due to ad blindness (especially if you have a lot of repeat business)

I have a lot of site targgeted ads good high daily impressions yet still the CPM seems to decline. I find this strange as logic would dictate that the more advertisers site targetting your site, the higher the CPM as they compete to appear on the site.

This is a concern for me as I have lost good quality direct advertisers to Google AdSense and consequently important revenue and eggs in different baskets.

[Visit Thailand]

I am surprised there has been no comment on this.

It is after all an important issue considering the lack of control that publishers are given.

[vincevincevince]

Mine have been declining as well. So far as I'm concerned this is good as I've never made so much per impression with CPM.

[thegreatpretender]

I am surprised there has been no comment on this.

Maybe no one has increasing cpm's that's why no one is commenting.

As for me, always like a roller coaster, down last week, up this week but when it goes up it never surpasses the previous high.

[Visit Thailand]

Yes you are perhaps correct. Although I must admit that I have seen a fair number of respected members at least insinuate that they are experiencing stable if not increasing CPM.

Pity as I do believe it would be interesting to share the views on this topic.

[DamonHD]

Mine have been stable within a factor of two for a long long time now. Currently they are lower than I would expect (and have been since December) though I'm not unduly worried.

Rgds

Damon