Forum Moderators: martinibuster
The fact that a site is a MFA DOES NOT necessarily mean they are paying tiny amounts for their traffic. I know of some MFA sites that are paying dollars per click. So if your intent is to increase earnings - blocking MFA's is not necessarily the answer. If on the other hand you want to manipulate the advertisers showing on your site, then this is a means of doing it. But don't expect your earnings to necessarily increase. There are a lot of legit sites, with quality landing pages that pay a lot less than the MFA'ers. Also, as Adwords introduces more QS updates to its algo, the MFA'ers will possibly have to out-bid the genuine sites in order to appear. Which could result in MFA'ers paying more - therefore increasing your revenues.
This to me, is the duplicity of how Google is working at the moment. IF Google wanted to stop MFA sites, they could implement changes within the Adsense system - perhaps by making accounts not personal - by attached to domain names that had to prove genuine traffic figures before being allowed to display advertising.
I know of some MFA sites that are paying dollars per click
Please don't tell me that they are the owners of top99sites and best5links and amazing999secrets for I'm blocking those anyway ;-)
Blocking MFA does improve ecpm, epc, earnings and visitor experience.
I personally block MFA sites that have little or no content. I don't think they offer anything to my users. I do not block some of the better MFA sites that do have content, that I believe may be of use to my users.
I am merely pointing out that some of the MFA sites, do pay more than cents for clicks. So, blocking MFA's indiscriminately is not necessarily going to increase earnings. I guess a lot is niche dependent, and possibly country dependent.
I just think that there is a mis-conception. A great site, with a great QS in Adwords, may only be paying a few cents a click - whereas the rubbish MFA site is being forced to pay more a click in order to be active on the content network.
