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Wow! Google Optimization Invitation came

     
4:50 pm on Dec 5, 2006 (gmt 0)

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To my great surprise I got an email from Google offering to assign an optimization specialist to review my websites and give me optimization suggestions to improve Adsense revenue.

I'm surprised because I only have about 4 million impressions a month.

Should be interesting. But there is non-disclosure requirement, too. Sorry.

4:54 pm on Dec 5, 2006 (gmt 0)

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be wary of what they say and don't just do it without careful consideration.

you know your site better than they do and i have heard of people getting this service and it decreasing their earnings.

Saying that, you could benefit a lot from this as well, depending on what state of play your site is in now, so do listen and learn. And test test test....

5:05 pm on Dec 5, 2006 (gmt 0)

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I got the email and I only get 50k impressions a month and make less than $5 a day.

Doing what they suggested increased my CTR by 1%.

5:32 pm on Dec 5, 2006 (gmt 0)

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Never received any invitation but I did optimized site using their help documentations. After that I almost doubled my income. Most important thing was redesigning my site template. I took help of professional web developer and outsourced work to 3rd party. They did good job. My old site was horrible. It was worth spending $1000, IMPO.
7:50 pm on Dec 5, 2006 (gmt 0)

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LOL hear that... he only has 4 million impressions....
10:44 pm on Dec 5, 2006 (gmt 0)

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LOL hear that... he only has 4 million impressions....

We'll the common wisdom around here is it takes 50 million impressions per month to get this invitation. I used to think 4 million imp per month was really BIG but I've learned better. It's only fair.

11:07 pm on Dec 5, 2006 (gmt 0)

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I had less than a 1/2 million impressions last month, but I just got my invite today.
12:50 am on Dec 6, 2006 (gmt 0)

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I got the invitation last winter... and their ONLY advice for my site was to add more AdSense spots onto each page. Nothing about placement, colors, sizes, etc. of existing units. I was more than a tad disappointed...
3:51 am on Dec 6, 2006 (gmt 0)

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I got the invitation last winter... and their ONLY advice for my site was to add more AdSense spots onto each page. Nothing about placement, colors, sizes, etc. of existing units. I was more than a tad disappointed

Maybe that meant you were already doing everything correctly?

4:17 am on Dec 6, 2006 (gmt 0)

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They send screenshots of your site and where adsense should be, but introduce idea that don't pay out so good also, which I find hilarious, they don't have a clue. (you know your site better)
11:15 pm on Dec 6, 2006 (gmt 0)

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Well, I got my first round of suggestions. They tweaked the home page a little bit, but not too much and then suggested that I plaster my forum posts with ads in each post.

I thanked 'em, told them I'd try out the home page changes but that ads (and they used big rectangular ads) in each post would be met with an outcry from users.

2:34 am on Dec 7, 2006 (gmt 0)

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I received the invitation last week. They suggested I place the large rectangle on the top and bottom of each page. I think I'll pass on that. There is a drawback to too much advertising.

I'm curious as to whom they send this invitation. Do they send it to site with a low ecpm?

2:43 am on Dec 7, 2006 (gmt 0)

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I'm curious as to whom they send this invitation. Do they send it to site with a low ecpm?

We've batted that around here a few times and not come up with any reasonable conclusion as far as I can recall.

Some think it has to do with how much potential they see for income growth from a site. More potential, more likely to get offered help. Sounds reasonable, but who knows.

3:25 am on Dec 7, 2006 (gmt 0)

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Ask them what they advise when it comes to dealing with MFA's
8:23 pm on Dec 7, 2006 (gmt 0)

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Google contacted me last year and gave me a variety of very good tips in a phone converstaion.

Several months ago, my site was relaunched with a complete redesign; new urls, etc. So I contacted them hoping they'd take another look and, sure enough, they agreed to do so.

They reviewed the site and sent suggestions by email. I followed most of them and my income sigificantly improved even though my traffic dropped a bit, as expected, after the launch!

To my surprise, Google contacted me by email this week. We are in the process of setting up an appointment for another 30 minute phone converstaion.

Quite frankly, I'm looking forward to it! Sounds like they're interested to hear some thoughts from me too.

2:20 am on Dec 8, 2006 (gmt 0)

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lol 30 minute convo's that would be god damn nice :D.. would be worrying if they were browsing your site in that 30 minutes trying to find a reason to reject you ... "ohh we found the word sex inside of your members profile data" , too bad!
2:46 am on Dec 8, 2006 (gmt 0)

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lol 30 minute convo's that would be god damn nice :D.. would be worrying if they were browsing your site in that 30 minutes trying to find a reason to reject you ... "ohh we found the word sex inside of your members profile data" , too bad!

They don't do that. Had quite a few optimization sessions with my rep, and surpisingly they suggest things that to me seem somewhat over the top.

The person above said they said to plaster the ads inside the forum posts. I cannot comment on if I were told this, and the above poster should not have either, as it is told to you when they contact you, the details from the converation is "classified". In otherwords, don't tell people what was said. So don't get excited and come here and do it.

I might point out too that some of the reps suggestions won't be as good as your own ideas. If you have done everything in your power to optimize the site, they can't just sit on the phone and say nothing, they are paid to come up with ideas. Lots of ideas that were suggestions from them I had already tried before.

That's what makes a change-log a good idea. You can look up what is suggested in the change-log and say "I tried this with this result" that way you can brainstorm with them and not end up going over the same ground. Doing this, we came up with a few good ideas that increased revenue. Nothing to hollar "woo hooo" about, but it was indeed helpful.

don't expect a rep-helped website to "dramatically" increase anything, (unless you have never done anything to optimize) but carefully conducted, the brainstorming session can prove profitable, so it's well worth the occasional 30 min phone call.

Another thing, with a rep, if you come up with an idea that you feel is good, but your afraid it might generate accidental clicks, or not have any impact at all, call your rep. They can tell you straight away if it's a "been there done that bad idea" or a good idea.

I strongly suggest you respect your rep and not bombard them with calls. Also be prepared for a "no comment" from them if you ask about "why am I ranked only blah blah, or PR this and that blah blah" they won't tell you anything about these issues at all. Only thing they will help you with is ad placement, amount of ads and the like.

4:23 am on Dec 8, 2006 (gmt 0)

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I too got the invitation ... about 1.3m pages/month across several sites. Also curious to see what they suggest.
4:38 am on Dec 8, 2006 (gmt 0)

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If you would be interested in participating in various Beta programs I'd mention it to your rep.

If you get a chance to tell them what kind of new features you would like to see in AdSense that could be a good time to mention that if any of those ideas ever became a Beta you'd be interested in participating.

5:59 am on Dec 8, 2006 (gmt 0)

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Be forewarned: Part of the optimization process involves their ToS folks looking over your site for violations.
6:42 am on Dec 8, 2006 (gmt 0)

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Be forewarned: Part of the optimization process involves their ToS folks looking over your site for violations.

heh, it's not really a choice join, they just send you an e-mail saying they already looked over your site. Anyways, I'm sure they look over sites fairly more commonly than ONLY when someone enters this program.

3:20 pm on Dec 9, 2006 (gmt 0)

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I rec'd a confirmation email regarding our phone appointment. Seems like it will be a conference call with 2-3 Google folk. This is new to me.

DXL

11:10 am on Dec 11, 2006 (gmt 0)

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I average half a million impressions a month, and got an invite a month or two ago, followed by another a week later. I've done about the most I can with my ads (and have doubled revenue in a few months time).
11:21 am on Dec 11, 2006 (gmt 0)

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I got the email about three weeks ago; the ideas made sense,and took just a few minutes to implement.

I did so, wrote back and said I'd done, then a few days later, got a note saying they'd monitor for a while, and get back to me.

So far, maybe a small lift in CTR - too soon and too small to be sure.

it's free; can't hurt to consider their ideas. Sure, I know my sites best - but they know adsense best. Seems like a good team to me. ;)