Forum Moderators: martinibuster
I have a one-page site offering a free legal download of an mp3 album getting around 300 visits/day.
Can someone explain to me something:
in adwords the keyword "mp3" has a very high bid, so are the keywords "download free mp3 album" and the variations of these.
I'm only putting one unit of 3 ads on my page, and all of the big keywords are on the page, so I would think that somehow, since I only put 3 ads I would get the higher bidding ones from these keywords, that sounds only logical and since Adwords and Adsense seem to be a bidding ppc search company I should only see the 3 higher bidding ads on my page...
Right now all I get is LESS than 1 cent a click all the time, probably the ads being clicked have a 1 cent bid in Adwords, and since Google takes a percentage of this I get less than 1 cent per click...
I just checked and the keywords "mp3", "free mp3 download" etc... all have a bid starting from 30 cents to 50+ cents a click in Adwords...
Again it's only logical that I get the 3 highest bidding ads appearing in the unit, probably the first ad paying let's say 50 cents/click, then the second one maybe 45 cents/click, then the third one 40 cents/click, otherwise why saying that the bid for these keywords are high, isn't it how bidding is supposed to work?
Are Adwords and Adsense bidding ppc search companies or not?...
Do we have the same definition of the word "bidding"?...
So then, how come I don't get the highest bidding ads from these keywords appearing on my site?
I place a 3-ad unit exactly to get the higher bidding ads, and all I get is less than 1 cent a click...
And I doubt these keywords suddenly have a low bid on them, just type "free mp3 download" in Google's search engine and you will get tons of different ads page after page...
The title of my page is even that, "free mp3 download" in big letters, come on...
I mean I have nothing against ads that pay 1 cent a click for the people who have a lot of impressions/day where visitors see many ad units while surfing the site, but for a one-page site where the visitor will only see ONE ad unit of only 3 ads, what happened to all those 50 cents bidding advertisers, why aren't they appearing at all?...
Sorry about my ignorance or if this has been talked about here already, but I'm just energy-drained trying all sorts of ways to be able to pay back the advertising costs, I mean again, I want the high paying ads no matter what they are, I read here that some people only put a 2 or 3 ads unit on their page to get only the higher bidding ads...
Is there something I'm doing wrong?
Thanks to anyone who can help.
Sincerely,
Me-Uzik
Those 30-cent bids are for Google search pages. Advertisers could be bidding far less for the "content network" -- and probably are, given the rise of MFA/scraper/click arbitrage sites.
Targeting keywords or expecting certain results from keywords will lead to frustration, IMO. Write good content and let the keywords fall as they may!
At the end of the day - you cannot control, in anyway, the value of the adverts you get on your page from adsense. The fact that you may have to bid 50c for a keyword in adwords, soesn't mean that I would necessarily have to bid that amount - it could be 2c or $10. You do not get served the top three ads - you are allocated adverts in a totally different way - a lot of which has recently changed, so suggest you read up on smart-pricing for starters.
The bidding process in adwords is nothing like the bidding process in Yahoo. You bidding is based on a Quality Score of your landing page - and so two advertisers can potentially have similar - but not identical -pages, one would only have to bid 3c the other may have to bid $10 for the same keyword and ad position.
I read in this forum that some people put only a 3-ad unit to get the highest amount paid per click, but I guess this is not working (anymore) from what I read from you here...
And it's true that one can choose a separate bidding for content network, I forgot about that.
"Write good content and let the keywords fall as they may!"
Yes well, I think I have good content somehow, there's enough text on the page, and I get an over 60% page click-through ratio which is very very good, however keep in mind it's a one-page site only.
And when the clicks are giving an average of less than 1 cent/click it's not really interesting, unless one would get thousands if not millions of visitors/day, which is not my case right now.
What I would need is a way to get an enormous amount of traffic for free, or for very very cheap so that it becomes interesting.
Any suggestions, places you know that work where I could get that?
Thanks,
Me-Uzik
