Forum Moderators: martinibuster
I frequently find I get high EPC clicks early in the day that create a high average that gradually reduces during the day.
My average EPC has been steadily but gradually reducing for the post 6 weeks - and is now only about 70% of what it used to be.
In the same time period, my traffing has been increasing faster - possibly related - so my earnings have still increased - just my profit margin that is being hit - so far.
This month October is 33.990788 or 34 cents per click average so far. And rising.
My sites traffic across all 12 or so sites rises continually as well on average over 3 years. Gone from 3k to 5.2k page views over 3 years.
My sites have not been updated and only natural se traffic in 6 years. On free hosting which I would never had done if I realised what was going to happen later!
(edit)
Pengi - do you buy traffic? I think this is one of the recent anti arbitrage algo changes. Seems that they might track the referer and if its from adsense pay less per click to make it not as viable any more?
[edited by: Genuine1 at 1:51 pm (utc) on Oct. 28, 2006]
Anyone see the same or what's your pattern?
The interesting thing is that although my EPC is drafting down, my traffic is increasing faster.
The price I'm paying for traffic has also reduced - some of this at least is tuning though.
My total profit is still increasing, just, but my profit margins are half what they used to be. More money for G I guess.
I know you're buying your traffic from AdWords. I guess in the long run this won't give you a positive ROI in the long term.
For me all traffic is natural and it's rising at the moment ( which is expected for me, this time of the year). Also my EPC is rising. So you can imagine what's happening to my bottom line income.
Maybe it's time for you to work on back-links and other sources of natural traffic now.
My current site is probably not the best place to start, it would certainly require a great deal of work to generate significant natural traffic - its still profitable and it's taught me a lot.
I need to find time to create a new site and aim for natural traffic - but I see this as quite a long term project.
What I'm seeing may, of course, just be a natural consequence of higher traffic spreading the advertising money thinner. If not, I believe this is a new phase in G's war against MFAs - I hope the true low lifes are getting affected more than I am.