I hate window shoppers!

High traffic but low CTR

[Pengi]

I'm seeing a record level of traffic today, but so far my number of clicks is down so I'm struggling to make a profit.

It seems to be one of those days when there is a worldwide conspiracy to just "Window Shop" - "today we'll all look but not buy".

What I want to know is "How do surfers around the world communication so that they can co-ordinate their behaviour this way?"

;-)

[Arctrust]

Window shoppers leave their greasy hand prints and nose prints (click trails) all over your Windows and in the end don't buy.

Monday click trails for our AS seems always to be for window shoppers because they were all out over the weekend and saw something in a physical brick and mortar store and Monday is when they are hunting for it on line...

The trick is to have the kind of site that makes them want to come back and look again when they are ready to buy.

Perhaps having content that offers daily specials?

ARC

[moTi]

today we'll all look but not buy

in this case you'd have a high ctr and the advertiser gets a low conversion rate.
what you describe is not window shopping, it's no shopping at all.

[danimal]

what if the reporting is just slow this a.m.? you can't make a judgement based on half a day of stats.

make decisions based on monthly trends.

[rbacal]

If window-shopping is a problem for you, consider selling windows.

(or having content)

[Pengi]

moTi
You are right of course except I am an advertiser and a publisher - visitors are viewing my window but not buying my products! But they stop they're window shopping at my site - not my advertisers sites.

danimal - I wouldn't dream of making any decisions based on half a day's bad results. I do feel entitled to a whinge and a joke about it though. How do you deal with your bad days?

rbacal - I've added windows to me list of topics to write about. What makes you thin I have no content?

Thanks for the good advice guys
P
;-)

[danimal]

right now i'm having the worst adsense day in weeks, so i'm trying to take my own advice :-)

[Pengi]

danimal
I find it helps to share. It's much worse when everyone else is reporting a good day and your the only one with bad stats.

Still, I much rather share good stats than bad ones!

Let's hope it turns for both of us, eh?

[idolw]

my monday are horrible, too. i do affiliation though.
the eventually come back and buy on tuesday or thursday.

[topr8]

<< confused >>

this is adsense forum, i LOVE window shoppers ...

they come to my site and click on lots of ads looking at the merchants shop windows and come back to me, hopefully to click on another ad! - if they buy they don't come back, so end of revenue for me :(

therein lies one of the conflicts of interest between google / publishers / merchants

there is a balance somewhere!

[ann]

Dear hater of window shoppers,

I just spent an entire month researching just the right vacuum cleaner I wanted to buy and window shopped a LOT!

Difference though I used the serps as I too am a publisher and did not want to click on content ads so as to help smart price the publisher.

Then I really did buy. I ordered it from the same company I could have gotten it locally but it only cost an extra 11.00 so I paid it to sit home in my nightgown and fiddle with the computer.

The point I am making is this; a window shopper may simply be trying to find the best buy or just the right model and one of your ads could be the right one.

Take heart, we arn't all bad. :)

Ann

[Pengi]

Ann

Normally I love window shoppers - and window shopping myself, but not using the Advertising links myself since I got in the business.

I started this thread just to express a little frustration when my site was seeing a particularly good day for visitors, but a particularly bad day for clicks.

P
;-)

[System]

The following 5 messages were cut out to new thread by jatar_k.
11:24 am on Oct. 12, 2006 <small>(pst -7)</small>

[edited by: jatar_k at 6:25 pm (utc) on Oct. 12, 2006]
[edit reason] removed OT [/edit]

[ArtistMike]

Every person that clicks an AdSense ad is a "window shopper" or they would type in the name of the site they want to visit and just go there. Or they would do a search and go to the site from the search results.

Mike