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I noticed an unusually high number of clicks (and therefore CTR) on July 10... The earnings were not correspondingly higher.
I noticed the same thing, and had wondered about it. I had several hundred more clicks than usual, but the earnings were normal.
By the way, the day before, July 9 produced my site's all-time record earnings.
[edited by: Maxima at 10:18 am (utc) on July 20, 2006]
One would expect that a retroactive click dump would include a corresponding increase in earnings, ....
Not necessarily with AdSense, because the system is notorious for not updating all data at the same time.
So they could have been showing current earnings but not current clicks.
It was my best earnings day of the month (since bettered)
So as not to violate the TOS, here's what I have:
on July 10, I recorded X number of clicks and earnings of Y.YY.
Last night I noticed that Google was showing X+21% more clicks. Page impressions, eCPM and earnings were unchanged. CTR was accordingly higher than what I had recorded.
So, my question, should anyone dare to answer, where are the additional earnings from 21% EXTRA CLICKS?
To quote a good friend of mine: "My spidey sense is tingling."