Forum Moderators: martinibuster
Revenue from WebSearch ads may be offset at the end of the month by fees applicable to WebSearch.
How did I miss mention of fees when reading the TOS/overview?
Edit: the same clause appears in the revised TOS, with no further mention of the word fee other than for returned checks or cancelled payments. No mention in the FAQ, nor the program policies.
ASA, what fees?
Are you sure smart pricing applies to WebSearch clicks?
I don't know if the smart-pricing algorithm for search is identical to that used in the content ads, but it seems fairly obvious that Google is giving advertisers a big discount for AdSense Search clicks.
From what I have seen in the AdWords forum, Google has placed WebSearch in the Search Network, completely separate from the Content Network. Therefore they may not feel that smart pricing needs to be applied.
From what I have seen in the AdWords forum, Google has placed WebSearch in the Search Network, completely separate from the Content Network. Therefore they may not feel that smart pricing needs to be applied.
Maybe, but if that were true, I'd expect EPC for publishers to be higher than it is, if only to attract publishers who get significant search traffic.
Also, if Google were making a killing on AdSense Search by keeping a really big percentage of the earnings, why would it allow publishers to use AdSense on internal search results?
Finally, I wonder how many advertisers would pay full rate for search traffic from unknown AdSense publishers. I'd guess that many, if not most, would opt out of the search network unless they were getting a discount on AdSense search traffic.
