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adwords to adsense, is this plausible?

adwords to adsense, is this plausible?

         

AffiliateDreamer

12:05 pm on Jun 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I was searching on google a while back and saw an adwords ad for a site, so it caught my attention and I clicked on it.

It turns out to be a site with a bunch of categories and links, and above the real links was AdSense ads but blended fairly well into the page where I bet most users would click on it thinking it to be a content link.

The webmaster of that site is using AdWords to drive traffic. Lets say he pays out 0.05 per click to get a visitor, and then say he gets a wopping 5% clickthrough rate (or could this type of site get more than 5%?).

He would need at least $1 per click from adsense to break even, how can he make $ this way?

(I'm guessing my CTR is off).

If a given keyword is going for say $3.00 on Adwords, would it be fair to assume you get 50%? 30%? (roughly..i need an idea!)

ogletree

12:09 pm on Jun 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



There is no way to know what Google gives you. As far as do people do what you say yes they do. I did overture one time and made about even money. I am sure if you did it right you could make some money.

AffiliateDreamer

12:21 pm on Jun 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



What sort of CTR did you manage to get?

loanuniverse

1:23 pm on Jun 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



adwords to adsense, is this plausible?

Yes it is, but in order to make it pay off you will have to:

-Go after search phrases that are not competitive, which means low volume.

-Bid low for both competitive and uncompetitive search phrases, which means low volume.

You will not get rich with this strategy, but I guess you could turn a profit. It will all depend on how hard you want to work to fine tune it. Also this strategy will not work for all topics.

novice

1:33 pm on Jun 9, 2004 (gmt 0)

10+ Year Member



What LoanUniverse wrote is correct. It would be alot of time and effort to make a profit that way.

However if that site was interesting enough to get you to go back, then they accomplished what they wanted.

The true strategy would be to get the visitors to click on AdWords once, then return on their own. Then the profits will come.

chrisgarrett

2:29 pm on Jun 9, 2004 (gmt 0)

10+ Year Member



I doubt the appeal to return to the site as described - where are they adding value for the visitor? But if they have actual content and an opt-in newsletter then I can see it working out - it's a one-off versus lifetime value thing isn't it?

BennyBlanco

12:08 am on Jun 10, 2004 (gmt 0)

10+ Year Member



For anyone who was at PubCon in Orlando, I distinctly remember a moderator saying something along the lines of *you could easily do this and make an extra (Ha) 50 grand a year*. So, according to him, at least, it is very plausible.

PatrickDeese

12:24 am on Jun 10, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I don't know if you saw this thread from about 3 weeks ago:

[webmasterworld.com...]

to answer your question - yes it is more than possible.

if i had more time i would research more niches, I stumbled on one great one, but I haven't had time to look for more, unfortunately. :P

paybacksa

5:09 am on Jun 10, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



see my recent post to the above thread... CAUTION