Forum Moderators: martinibuster

Message Too Old, No Replies

Targeting inferior at dynamic pages

Anyone supporting this observation?

         

adfree

7:27 am on May 8, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I run an AWS store where parts of (core) product pages are re-written into static URI's.

Targeting seems to be waayy worse with the dynamic content. Most of the time there are not even any ads served but charity.

Can anyone support this observation, what can be done?

john_k

7:31 am on May 8, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



<pure-conjecture>My guess is that, from a standard indexing point, the pages are being seen as duplicated content or pure affiliate pages. That might in turn cause some differences in the AdSense process.</pure-conjecture>.

john_k

7:41 am on May 8, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Slightly off topic: I was wondering why you would choose to run AdSense ads (or any other ads) on a store page dedicated to selling a product. The entire page is in effect an ad for that product. And you have a user that has sought out that page (your own ad) to see information about that product. Why reduce the screen real estate with ads that tempt the visitor to leave without buying?

I am not asking this to be nit-picky. A few days ago someone asked me to help them put AdSense ads on their small on-line store. Based on the above, I talked them out of it. So I am wondering if I am not looking at this correctly.

Roomy

10:23 am on May 9, 2004 (gmt 0)

10+ Year Member



I run several dynamic sites (php) and the targetting is fine.

I should ad one important caveat In order to improve crawlability I use mod_rewrite module in Apache, This completely hides the php extension in the url and repalces it with nice friendly html extensions.

adfree

2:40 pm on May 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Roomy, can you provide details on your setup or is this something you wanted rather to keep for yourself?

adfree

2:41 pm on May 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



John, research was showing that clients do like the additional resource. Our product sales have NOT dropped since introduction of AS ads at the product pages.

Roomy

5:25 am on May 10, 2004 (gmt 0)

10+ Year Member



Mod_rewrite is a common topic in these forums just do a search and you see loads of threads.

adfree

8:42 am on May 10, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Roomy, I do have a mod-rewrite installed at my server, but I do believe there is room for improvement for me.

You sound as if your URI's are re-written proactively and mine only work upon request which means: I would have to write tons of sitemaps to tell the browsers and bots about the static looking URI's.

How does yours work? Are the URI's rewritten on the fly and crawlers find them in that format when crawling your site?

pcgamez

12:36 am on May 11, 2004 (gmt 0)

10+ Year Member



I use all PHP on my site and the targetting sucks. Oh wait, that is just AdSense in general.

Teknorat

5:06 am on May 11, 2004 (gmt 0)

10+ Year Member



I have seen Adsense get downright nasty in PHP. Currently a site I know of is running adsense on their Forums. The forums are just full of straight info on direct topics. (Sounds good right?) The problem is the topics are getting mixed up. Ads are getting displayed all over the place based on one topic in another page. Ah well least it's not my problem.

I was wondering why you would choose to run AdSense ads (or any other ads) on a store page dedicated to selling a product.

Because we are cheaper than our competition, they come to our page, see the ads click, ($Chaching!$) see our competitors prices, and come back ($Chaching!$). Even if we weren't the cheapest we would simply exclude those competitors the public might be more likely to buy from.