How to change ads showing

[alika]

My homepage was previously showing ads for my main topic area -- which I know from Adwords were paying anywhere from $0.75-$1.50 per click.

Then for the last week, the ads changed topics totally and appeared to be based on an affiliate text box placed at the near bottom part of the page. The Adwords click price of these ads are anywhere from $0.15-$0.49 -- much lower than our usual ads. Hence, it is not a surprise to see our EPC fall by several percentage points these past few days.

I have removed that affiliate link a couple of days ago hoping the ads would revert back to show ads relevant to my site's theme. To no avail. I have also tried to block the URLs of these advertisers, only to be shown the second tier advertisers for the same topic. I'd rather have the top tier advertisers for this topic than the lower paying ones.

Any suggestions on how to make my homepage show the ads for my site's theme again? Thankfully, our other pages are still showing ads relevant to the topic of the page.

[Jenstar]

Watch your logs and see when mediabot makes a visit to that page (it can take quite a while before mediabot makes a return visit). It needs to be spidered by the mediabot before it will take into account the content without that ad.

You can usually prompt a mediabot visit by changing the ad you have on the page (changing a banner to a leaderboard for instance), then change it back to the style you want to display permanently after mediabot has visited.

[alika]

Thanks for the tip Jenstar. I'll change the ad format. I want the ads to be of interest to majority of my visitors, and not just to 2% of my visitors looking for that specific resource.