Forum Moderators: martinibuster
If you're happy and you know it, then you're clicks will surely show it!
If you're happy and you know it click my ads!
So I was singing that tune to myself a little while ago while checking my stats and wondered...
How important do you feel a positive user experience contributes to CTR?
(BTW, I wouldn't display those lyrics on my site;-))
i only have 1 ad block per page, and its working wonders
Gee wonder what I'm going to do while the zips download? Can you say, "Captive Audience", and they are getting free high end professional stuff which makes them totally happy campers.
I too have found I get a better click through rate with just one ad unit per page.
The other thing influencing clicks would be how well the ads lead to something our visitors find useful. That is why it's worth filtering out bad ads.
Which brings me to another happy thought. I am not finding MFAs and Scammy site ads lately. Could it be that Google is getting a handle on the problem?
How important do you feel a positive user experience contributes to CTR?I think it may be important to conversions and actual sales but to CTR I'm inclined to believe it works the other way. I find my pages with good complete info have much worse CTR than my pages that are brief. I've read a number of threads here that seem to feel the same thing.
Also fear is a major tool in advertising, from buy this or die to the more subtle hurry before we won't sell you one at this price. I'd guess the anxious user is more likely to click than a contented one.
That said the positive user experience has long term effects that should outweigh the "unhappy" clicks.
I think it may be important to conversions and actual sales but to CTR I'm inclined to believe it works the other way. I find my pages with good complete info have much worse CTR than my pages that are brief. I've read a number of threads here that seem to feel the same thing.
I've had the opposite experience. Mind you, my readers are researching ways to spend their money, so it stands to reason that readers who have been "presold" (i.e., who have read an in-depth review or destination article) are more likely to click through and convert for the advertiser than are people who are reading a photo caption or getting a snippet of information.
If you're happy and you know it click fraud really shows it,
If you're happy and you know it ban my site!
Then the follow up poem:
I'm as happy as I can be,
A happier AdSenser you'll never see!
Suspended for invalid clicks?
I think I'll go and slash my wrist...
man everytime I turn around you 2 are winding each other up ;)
I don't use adsense so can't comment ... but I have to tell you that yours has to win the WebmasterWorld "best title award" if there is such a thing!
Funny as hell and just brilliant! :)
I guess it helps that I try to keep my site as focussed on-topic as possible.
oh and by the way... i can't resist it...
You put your Adsense in,
You pull your Adsense out,
You put your Adsense in,
Then you move them all about,
You get a lot of money,
And spend it all around...
That's what it's all about!
; ]
If you're happy and you know it avoid my ads
If you're happy and you know it avoid my ads ...
... and tell hundreds of your friends about my website :)
Exactly, that's how it's supposed to work. Quality will always win the long term battle.
Which brings me to another happy thought. I am not finding MFAs and Scammy site ads lately. Could it be that Google is getting a handle on the problem?
Mine have dropped a bit too, annej, so let's hope it's a good trend!
How important do you feel a positive user experience contributes to CTR?
Believe it or not, I see both trends. Users who enjoy the content, are captivated by it and have no reason to click ads. However, some users find such good information, the ads are intriguing and they click in search for more good stuff.
I've spent hours trying to think like the user, gauging a wide range of emotions after being presented with a certain types of content.
... and tell hundreds of your friends about my website
Bull's eye sven1977,
The total number that add my site to favorites everyday is way higher than my total daily AdSense clicks, long term, that's a winning formula (at least for me).
