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new ads showing up

algo change, or just new advertisers?

         

RoySpencer

6:22 pm on Jan 13, 2004 (gmt 0)

10+ Year Member



Anybody else seeing new and unusual ads showing up?

justageek

6:25 pm on Jan 13, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Every day. Can you be more specific :-)

JAG

RoySpencer

6:40 pm on Jan 13, 2004 (gmt 0)

10+ Year Member



I'm suddenly seeing ads for
- lawn
- landscaping
- home repair contractors
- pottery

where all we usually get is
- weather measurement instruments
- (some) hotels

ronin

6:45 pm on Jan 13, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



New algo, possibly. Whatever ads I'm showing - I've long since stopped watching them - I've been getting higher PPC rates recently.

Then again, the rates go up and down all the time.

div01

8:48 pm on Jan 13, 2004 (gmt 0)

10+ Year Member



I see some 'Iran Earthquake Relief' charity ads...

linear

11:15 pm on Jan 13, 2004 (gmt 0)

10+ Year Member



I was headed over here to report the unusual fact I noticed today...

I posted a new article, and the ads came up immediately for posters. The topic of the page is not posters. No page on my site mentions posters. Heck I don't even like posters.

Well, in a few minutes, the bot came as expected, and I got a much more on-topic ad. But this is a new wrinkle for me, seeing posters (which I know are a popular affiliate niche) instead of reasonably on-topic defaults before the bot arrives.

Any thoughts, Jenstar?

shrirch

9:38 am on Jan 14, 2004 (gmt 0)

10+ Year Member



I strongly suspect that there are some site classification algorithms at play with both AdSense and SERPS.

As an adwords user there are some ways in which you can target an AdSense site, specially if its a premium publisher.

RoySpencer

4:46 pm on Jan 14, 2004 (gmt 0)

10+ Year Member



...well, the new ads quickly disappeared...whatever that means...

Sanenet

5:26 pm on Jan 14, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It looks to me - my experience - that if you have a site that's already been spidered by Adsense, and you add a new page, the new page will attract "real" ads (extrapolating from the rest of the site) until spidered.

Any confirmations of this?

europeforvisitors

6:08 pm on Jan 14, 2004 (gmt 0)



Sanenet:

That's been my experience, too.

linear

10:01 pm on Jan 14, 2004 (gmt 0)

10+ Year Member



That's how it worked for me until a couple days ago. Now anywhere I might have gotten a PSA (new page, an old page that doesn't get much traffic but has been spidered), I get these *%&$ poster ads, and not my alternate ad.

The word poster appears on my site once in several tens of thousands of words.

euripydes

10:14 pm on Jan 14, 2004 (gmt 0)

10+ Year Member



Poster ads for me too... My website is photogrpahy based but nowhere do I use the word "poster"...

Jenstar

10:15 pm on Jan 14, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



linear, I am getting them as well. First it was the eBay record ads then the Bizrate ones [webmasterworld.com]. And I have had poster ads before as well.

Today, its boat ads - about the furthest possible ad choice from what my content is about, I don't think the word boat, or anything that could possibly be considered boating related, is anywhere on any of my many pages. If my site was about the Arctic, it would be the equivelant of showing swimsuit and suntan lotion ads.

These are all before the mediabot has come around. Once mediabot has arrived and targeted, I don't see these irrelevant ads on those pages again.

They are obviously working on an algorythm to reduce the number of PSAs (a big complaint of publishers and probably being done right now to prevent advertisers from leaving to a competitor).

But something with this algorythm has definitely run amuck. I am wondering if they have a pool of advertisers willing to have their ads shown on pages that could very well be completely irrelevant to the actual content. But you'd think that even something like this would be done on a theme or category level ("hmmm.. Jenstar's site has never ever had an ad with anything to do with boating before, so her site is out. efv on the otherhand has had cruise ads, so maybe his site would be good to show these ads on"). Otherwise, if I was one of those boating advertisers, I'd not be very happy right now.

Nikke

10:30 pm on Jan 14, 2004 (gmt 0)

10+ Year Member



One of my sites has recordplayers as the default (no mention of them on the site), another (with a different account) will show dating services. And that is way off the site theme...

I don't think these defaults, have anything with the site theme to do at all. And I have even seen different phases.
Brand new page shows off-topic defaults.
After the bot has been over it switches to fallback adds (or PSAs).
After a little more time the site specific (or when I'm lucky, page specific adds kicks in).

However, I watched a friend publish a new page on a smaller site with his own account, and he got PSAs for 15 minutes, replaced with page relevant ads.

linear

10:36 pm on Jan 14, 2004 (gmt 0)

10+ Year Member



One of the nicer aspects of AdSense was the lack of "run-of-network" ads. Granted, this happens only during hte short interval between a page upload and the visit by mediabot, but I dislike seeing such mistargeted ads.

Yeah, I know I can block the domains, but that's not the real issue. I signed up for AdSense believing in the high quality of the ads, and now that seems to be very much flapping in the breeze.