Forum Moderators: martinibuster

Message Too Old, No Replies

Wildly off-target ads

It makes sense, but isn't going to work for the site

         

toomer

5:33 pm on May 19, 2006 (gmt 0)

10+ Year Member



We're in the process of launching a computing site ... and just found something rather interesting about what AdSense is providing for us.

Don't know how much I can talk about specific keywords here, so I'll try to obfuscate as best I can ...

For the type of "think different" computers we're talking about, there's a three-letter word that is part of the amazing change that that company made recently in regards to the processors it uses. This keyword appears many many times on our site.

However, unfortunate for us is that same three-letter word is also a descriptor for a certain type of flash memory from a big, big multinational conglomorate.

(Ok, was that obscure enough?)

Net result? In three adsense ad blocks, plus 1 link unit, we're getting 100% ads for flash memory cards, sticks, etc. Nothing about the computers at all....

Of course, I can totally see how AdSense is coming to this conclusion - although in this case it's flat-out wrong. I'm thinking I may be out of luck on this one, and may need to consider another ad network other than AdSense - one that I can specifically control in terms of targeting/context. Unless anyone else here has any ideas?

greedy player

6:28 pm on May 19, 2006 (gmt 0)



use content tags to ignore them words.