Google Adsense Update and EPC

..coincidence or reality

[Visi]

Anyone seeing different EPC's after latest google tweak? Are noticing an effect here...perhaps just strange coincidence...or perhaps not:)

[alika]

i raised this in another forum earlier today. our sunday's EPC was 3x our average. today (monday) appears to be back on average levels.

[ThatAdamGuy]

I noticed a substantial bump on Sunday, too.

However, I attributed this more to a buy-stuff-in-time-for-Christmas rush than anything else.

I think, especially when people have free time on the weekends, they're simply going online more in the cold and pre-holiday time of December.

Edited to add:
Ah, I just remembered you were talking about *EPC*. Well, it's possible that advertisers are significantly bumping up their budgets to capture holiday-related traffic.

[alika]

my monday epc is not shaping up like it was sunday's. so i doubt very much that advertisers bumped their bids on keywords only on sunday.

[TheDave]

What does EPC stand for?

[ThatAdamGuy]

Earnings per click

[Sunflux]

I'm seeing the same as normal here - although a fair bit lower than the earlier part of last week.

[cyberprosper]

no change for me, except for A LOT fewer page views.

[caspita]

I'm very new in AdSense (only a few days so far publishing ads), but what I have noticed is that the number of page impresions doesn't match with my visit logs (I also have my own log because I use to count visits by user and log IPs, etc, so I implemented my own little log and I can not find a match). My number of visits has been growing a little bit every day but the AdSense PI have been going down, I know there are some ads that doesn't give you any money so I was wondering if it could be my problem that those ads dosen't coount either for the PI.. does somebody know here?

If this is true I'll assume I need to review my content to put more keywords or so. But every time I visit my page I use to see 'real' money ads. I'm confuse and looking for a way to find it out. Any help?

thanks,

[Mario]

Not all users can see adsense (for various reasons such as ad-blocking, old browsers, etc) so your logs will not always match up with adsense stats.

[jomaxx]

Plus robots can be a big factor, especially with larger sites, and they don't always identify themselves in the browser id.

[caspita]

Not all users can see adsense (for various reasons such as ad-blocking, old browsers, etc) so your logs will not always match up with adsense stats.

What I did today and will try to see if match in some way from tomorrow was implement some little trick using the alternate ads... I don't think is a new trick but looks interesting if somebody else wants to use it... here the idea

I included in the AS an alternate url that will be used instead of the no-Money ads, then I provided there a php script that displays a different banner from my own web site and add a counter to know how many times per day it was necesary to use it storing the counter in a mysql table.

That way I can show somethig to the users instead of no related Ads and I'll have the counter ... I can do the math and know now % of good impresions and see if I can tune the content and it gets better.

Hope this help somebody else.

CS.

[Blue_Fin]

caspita, Public Service Ads DO count toward your Impressions. The AdSense FAQ addresses the discrepancy between your logs and your AdSense stats.

[caspita]

public Service Ads DO count toward your Impressions

Thanks, that is good info because then in this way I can know how many times AdSense wasn't able to deliver valid good ads. .. (now that I'm using the alternate url I can count the fails).

#Good ads = Total PI - my counter for a day

if I can do my counter moves to the lowest value I'll know I'm having good PI ... > PI .. > probabilty I get a click ;-)