Forum Moderators: martinibuster
I know what google pays per clik is secret and all but more importantly to me seems to be the relevancy of the ads. Google seems to be way off target so often whereas other adfeed companies seem to pay more attention to the topic of your site.
Anyone?
Google seems to be way off target so often whereas other adfeed companies seem to pay more attention to the topic of your site.
If so, perhaps google is being too clever by half (such as when you type in "battleships" and are presented with a couple of fleabay ads telling you they've got loads of battleships, or where you get a promising looking high placed search result that has absolutely nothing whatsoever to do with what you typed (although this is more likely caused by deceipt on the part of the advertiser, it still makes google look really lame. It's a pity they aren't as keen to crack down on that sort of activity as they are for a couple of rogue clicks).
If they allowed you to tell them the areas where your page was focused, maybe they'd get better results. Obviously they have to deal with the scumbags, but they could do a human review when their 'bots disagreed with what the publisher said.
