Forum Moderators: martinibuster
The good news, for me at least, is that January rocks!
If you've not experienced Christmas before, and your traffic is on the decline now, then it is likely that on the 25th you're going to experience a new "low" in earnings. But as wyweb suggests, things will rapidly get better after the Christmas break and you may well experience a new "high" mid January.
Smartprice will probably keep your earnings up rather than kill them. We've seen in the past that when volumes plummet EPC goes up. This is partly to do with supply and demand.