Forum Moderators: martinibuster
I would like to have some tips and suggestions about what care to be taken if you have more than one site.
1. No duplicate contents
2. Different color schemes for ads
3. Different web site design
4. Different subjects
5. Different approaches
6. and what else?
All my web sites, AdSense sites and sites from internet promotion clients have the same layout.
Why do you think that your 2 sites should have a different web design? Perhaps we are missing the point here...
Kind regards,
H.
3. Different web site design
Yep, I wonder why you want a different design?
Are you trying to disassociate the sites?
I have 100+ sites with two themed brands:
1. The directory sites
2. The commerce sites
However they still use the same corporate logo regardless of whether they are national, international, extremely niched and most are interlinked in their own small speciality groups of specific subjects with a backlink to the main sites.
Every little bit helps:-)
This is my first posting although I registered a few weeks back and so far, have been a little shy to join in!
I'm very interested in this thread because I have three web sites, one already established for 5 years but only putting Adsense ads in since September. It's high on the search engines and I'm getting about 150 hits / 700 pages a day.
The established site is a kind of 'life story' about the changes I have made in my life, therefore it's a practical experience.
I'm about to launch the second site which is on the same subject, but more advice and information. So some of the subject headings are about the same theme.
When you say 'care should be taken', do you mean it's against the rules or you are jeapodising revenue because you're attracting the same 'clientelle'?
Certainly the design, colours etc are completely different and there's no copy/pasting from the other site, but it is same subject
I would appreciate clarification, or should I check things out with Google first?
The third site I'm working on is a seniors site (because I'm an old git!), so no worries there!
Thanks.
Here's my favorite SEO or caretaking tip: Do things from the perspective of asking yourself "Does this aide my visitors?"
To me, the true meaning of SEO is "keep the meaning of this webpage clear".
Unless you want to live a life of servitude to the latest search engine whimsy forget SEO. Focus, instead, on user/visitor benefits. That's the best long term website plan you can have.
Of course the information on each site is different otherwise it would not work on Google...on MSN one would probably dominate!
I guess the key is in the keywords etc. The new site of mine has to have some same keywords because of subject matter, but I suppose adding a few variations wouldn't do any harm.
Are you saying that having another site with another domain name would 'steal' visitors from the established site hence moving it down the pecking order of search engines.
I think most pages would probably attract the same ads from adsense.
I was more worried that Google would ban me for two sites of same subject.
Thanks for the guides though, it's appreciated.
Are you saying that having another site with another domain name would 'steal' visitors from the established site hence moving it down the pecking order of search engines.
Not necessarily so at all though the SearchNews forum may completely disagree with me however I have never had any problem.
For instance if I had all the 30,000 pages I possibly could have for my niche products I would still construct and label titlebars, metatags etc in the same way. For example, let's say I have 10 product lines from France, I would still label them thus:
productname1, nichecategory, countryorigin, mycompanyname
productname2, nichecategory, countryorigin, mycompanyname
Etc, etc, ensuring that your page description applies to the above productname1 and any images also include alt tags with the same description.
Applying this across the entire page with the same description difference will ensure Google will pick it up as a completely different product page.
I do have several thousand pages ranked at #1 like this so it obviously works for me however it may depend on your niche as to what may happen to your site(s).
I was more worried that Google would ban me for two sites of same subject.
Not if your page differences are as outlined above and even if they were you would probably only suffer a duplicate penalty making the "other" site at the bottom of the pile with the other one closer to the top.
The strange thing is that even with a Google duplicate scenario you may find Yahoo! and MSN ranking the "other" site more highly.
I think most pages would probably attract the same ads from adsense.
Mine do and they're very well targeted.
Thank you very much (and have a great yule tide)
Its from both perspectives, from Google adsense as well as visitors.
Duplicating content will throw you out of adsense as it is against TOC.
And rest of the points are for the visitors.
1. No duplicate contents
This needs no explaination.And this is MUST.
2. Different color schemes for ads
If I have two site and ofcourse I am not hiding the fact that both the sites are designed by the same person, I would definitely keep the color schemes and even the formats and placements of adsenses ads in diffretent manner for both the site. All my point about this posting is the psychologycal effect it creats on the visitor. This is similar to the banner blindness; regular visitors of my first established site will probably ignore adsense ads completly if I keep the same format, same color and same placement of the ad.
3. Different web site design
This is difficult but let me put in the perticular scinario. Suppose I do not have completely different subject like black and white but I have the subjects like black, gray and white where the base and principle is same. In the real life example, if I have seperate tutorial sites; softwares I am teaching are different but still they are all tutorials sites. Again there may be some simillarities in the way different software works. Two sites may contain two different vector based softwares. This is bit tricky. But in this case, I would like to keep the design completely different else I feel visitors not only will agnore my ads but even my contents which is the backbone and most important factor for the long run. All in all, visitor should feel that he is on the different site and place.
4. Different subjects
This point needs no explaination but sometimes it is so easily adviced that I feel surprised. Is that so easy to work on completely different subject? Once I posted that I don't have the sibject which will pay me more becoz it doesn't have high paying keywords, that time; many of the members adviced me to make the site on different subject. May be I have very little knowledge about other subjects or may be I am always trying to go deep into the subject of my liking; I feel this is extremely difficult to take something alien just to make a site with high paying keywaords. But still there are so many lucky people having great knowledge about dfferent subject. They should definitely go for this.
5. Different approaches
This again include color schemes, different design, different placements. If the subject may be explained in depth with different perspective which gives more knowledge. For example again with tutorials, I can have one site with just the plain tutorials and another site with DIFFERENT software tutorials explaing the concept followed by reference books and links.
6. and what else?
This was aksed for the members opinion.
I would like to make one point very clear at ths stage. I have found some members always ready with there guns here. Please make a note that I don't have any intention of cheating the system. I have already agreed that NO DUPLICATE CONTENT is the first and prime most important. In all the points, I have assumed that we do not have duplicate content.
And lastly, asking the opinion of adsense support team before placing the ads can be the sensible step taken after building another site.
Duplicating content will throw you out of adsense as it is against TOC.
No it will not:
[google.com...]
Webmaster Guidelines Note Guidelines
Do not create multiple pages, subdomains, or domains with substantially duplicate content.
Note the adverb "substantially".
Because of the nature of my products I cannot make my pages substantially different other than an alternative image or descriptive text and I know there are many other subjects which have a similar scenario.
Google's algo is able to tell the difference between these pages much better than the other SE's which is precisely why it's #1.
