Forum Moderators: martinibuster
I do believe the "theme" would help with ad blindness.
Anyone have the "theme" showing in other than skyscraper ad blocks... thanks
Whether it works further down the line when users are expecting themed ads when special events occur (after seeing them all over the place in the first wave) remains to be seen.
I suppose it also depends on the site you're running. Pictures of Santa sleighs and Rudolph may look out of place on a business site, but not on a personal one which recieves many of it's clicks by chance rather than people activly searching the adverts for related links.
I'd probably say just give them a chance. At the worst your revenue will plumit and you can pull them from your site quickly :)
There are also design issues that can really get mucked up with these liberties Google is taking. It's a shame Google doesn't swallow a bit of that arrogance and give webmasters credit for being the best ones to judge whether their sites should carry themes.
They've given you a setting, defaulted to off, for you to make that decision. It's a shame webmasters don't swallow a bit of that arrogance and give Google credit for letting webmasters be the best ones to judge whether their sites should carry themes.
icedowl wrote:
>I've also got a sneaking suspicion that they will just simply be "winter" themes
Winter only affects half the globe at a time; it's approaching summer down under. Fortunately, Google localise the theme, so hopefully they won't be showing snow in Australia.
Wouldn't it be insensitive to run Christmas themes?
Eh? What? How can the midwinter festival, whether it is named Christmas, Hanukah, Yuletide, Lupercalia or anything else be an object of insensitivity?
It's the third day after the winter solstice, people!
The sun "dies" on December 21st and is reborn three days later.
Days are starting to lengthen again! Practically everyone celebrates this, whatever additional baggage they attach to it. Why make a fuss?