Welcome to WebmasterWorld Guest from 184.73.8.127

Forum Moderators: incrediBILL & martinibuster

Message Too Old, No Replies

Google announced Themed Ad Units

   
5:34 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



I just found this out from the report page of my account. Anyone knows how to implement them?
5:40 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member jimbeetle is a WebmasterWorld Top Contributor of All Time 10+ Year Member



I noticed this also but when I followed the link to the What's New page there wasn't any information on it. Nor anything I could find in account settings or ad generation.

Looks like someone pulled the trigger on the tip a bit too quickly. (Or, considering that it's already the 13th, G's a tad late in rolling this out for this season.)

5:42 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



You can edit the setting in
My Account>Ad Type Preference
5:52 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



Personally I wasnt very impressed I thought they could have done more than just faded background images.
5:54 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



This goes back at least to Halloween. JenStar reports on the Halloween-themed ads in her blog.

I guess they are just rolling it out quietly.

I would want to see the Christmas "look" before turning this on. Might not work on my site at all.

6:06 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member jimbeetle is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Thanks, Ossifer, the old eyes must already be tired today.
6:09 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



Haven't seen this yet. Anyone know if this is an account-wide on-off switch or do you have to set it in the ad code like the size, color etc.?

Freq---

6:16 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



it is a site-wide switch, but you can disable it at any time (i am sure there will be lags between toggling the switch and seeing actual results on your pages).

since we have seen these ads in beta, google has some figures on them. i am sure they help CTR in some instances, otherwise google wouldn't release these for wide release.

6:18 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



Has anyone seen themed link units?

Freq---

6:20 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I enabled them as soon as I found out how to enable them, about 20 minutes ago. Still haven't seen any appear.
6:20 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



Freq: you can see samples here:

[google.com...]

i wonder if these will be added to link units too.

6:41 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



Seems kind of late to implement these. There is less than 2 weeks before Christmas.

Will they stop automatically after the 25th?

6:53 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



They're not just for Christmas. Presumably the Christmas ones will stop. Perhaps the next will be New Years? Or Valentine's Day?
7:07 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member jetteroheller is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



I wonder how the graphics of the themed ads will blend in with the colors of the site.

I mean there are only 3 different colored graphics for the search box. Black, Grey, White.

How will they blend in the graphics?

7:15 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



My guess is that the themed units will NOT blend with the site at all. When they are available they will run a standard color combo based on the theme of the unit.

I'm still going to let them run.

Freq---

8:10 pm on Dec 13, 2005 (gmt 0)

5+ Year Member



i just enabled them but no change until now so when i will be able to use them?
8:30 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



egypty, I assume it's like other changes you make on the AdSense site. They take a while to show up.

Just wait and see. I'd expect a delay of at least a few hours.

And then, all of a sudden, all your ads will be red and green! (or whatever it is)

8:34 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



So are there Xmas ones? The examples only show Thanksgiving and Halloween.
8:38 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



There must be Christmas ones. There's even a little Christmas decoration on the AdSense site.
8:50 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I find it very amusing that, while you can't advertise guns, the example for themed ads includes a rifle scope.
9:14 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



You can enable or disable themed ad units on an account-wide basis...

One size fits some.

This seems to combine the idea many webmasters have implemented, with Google's approval, of positioning small images (other than arrows/pointers/etc.) next to ad blocks to draw attention (but apparently not undue attention) to the ads. Now Google will add the images for you.

Unfortunately, the theme gimmick would only work on one of my sites, so I would need to control the feature by site or by channel.

What would be interesting to me is if Google implemented a means of selecting from a collection of pre-approved graphics, or having them contextually match graphics to ads, thereby making this a lot more customizable. And, of course, let you control the appearance at least on a site-by-site basis. A computer site could pick a computer theme for the graphics, otherwise blend the ad unit, and Google would present "approved" images in the background.

9:18 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



JoeS wrote:
>Seems kind of late to implement these. There is less than 2 weeks before Christmas.

A few years ago Christmas used to start in late August (yes, I genuinely did see a christmas tree in a shop before the start of September). But starting the decorations 2 weeks before Christmas still seems too early to me.

(PS: I was ROFLMAO at your soda bottle comment in t'other thread. Quality wit, t'was :-))

9:21 pm on Dec 13, 2005 (gmt 0)

5+ Year Member



NEW We've added seasonal spirit to your ad units - during holidays and special events, your ads will now display themed colors and graphics where appropriate. Visit your Ad Type Preferences page to disable themed ads.

still getting tips without seeing the real code fore themes

9:23 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Administrator incredibill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Considering I found the ads that overlapped those faded background images harder to read, I'm leaving the themes off as I'm advertising to make money, not look cutesy and give readers eye strain to figure out what the ads are saying.

BAH! HUMBUG!

9:25 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



incrediBILL wrote:
>I'm advertising to make money... BAH! HUMBUG!

Scrooge! You will be visited by three ghosts when the bell strikes one...

9:40 pm on Dec 13, 2005 (gmt 0)

10+ Year Member



When do they decide to put themes up? 1 week before a holiday? 2 weeks? The same time that google changes their own logo? And do they come down as soon as the holiday is over or within a couple of days? It would have been nice to know that....

Jennifer

9:53 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Since my top money making site is 4th of July themed, it'll be interesting to see if they come up with something for that.
9:55 pm on Dec 13, 2005 (gmt 0)

WebmasterWorld Senior Member ken_b is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



I want substance in the program, the fluff they can stuff.
4:28 am on Dec 14, 2005 (gmt 0)

10+ Year Member



Could someone please tell me how to 'enable' the themed unit? I just couldn't find any clue of how to do it in the 'Ad layout code page' of my account. Thanks in advance.
5:04 am on Dec 14, 2005 (gmt 0)

10+ Year Member



Could someone please tell me how to 'enable' the themed unit? I just couldn't find any clue of how to do it in the 'Ad layout code page' of my account. Thanks in advance.

Goto "My Account", "Ad Type Preference" & edit. Its together with the text/image ads selection.

This 44 message thread spans 2 pages: 44