Adlinks ad clicks

Where are they reported?

[Meike]

I know that the clicks on Adlinks themselves are not in the reports. But when someone clicks on an ad, where does that show up -- under Adsense for Search or under Adsense for Content? ... It's kind of odd that there is no way of tracking these clicks directly. How is anyone supposed to measure their effectiveness?

[ken_b]

Content.

You can seperate them out using channels.

[Zygoot]

Indeed, you can use channels to measure their effectiveness.

[Meike]

I was under the impression that the channels just recorded page impressions and not actual clicks. So do I understand correctly that the ad clicks are recorded in a channel used in the actual adlink?