Forum Moderators: martinibuster
As far as I can see, most sites have today a normal CTR, but my best site has a very unusual low CTR, matching Your "CTR cur in half" title of the thread.
It's my 30% of income best CTR site
impressions: very high normal range
CTR 35% of what was expected
EPC 75% of what was expected
Earnings: 30% what was expected
Hope this ends with a click dump
After hours with extrem low CTR, now with very high CTR.
I don't know the reason. I'll wait until tomorrow to try to find an answer.
I'm seeing what you are seeing. I took one look at it and thought theres a click dump on its way. I think there are two different possible types of clickdump.
I get one I think is machine based - it looks like servers are struggling to keep up and it arrives soon as there is a quiet period, and then I get a type of clickdump that appears over the next couple of days in channels that might have had a suspicious looking flood of traffic as far as Google is concerned.
This looks like a machine based clickdump coming.
Page impressions are easy to log for Google, they simply increment by a page every time someone accesses whichever page and that adds to the total one sees on the Adsense stats page...ok...however that then triggers a sequence of events which, depending on the time of day and server loads, create questions on every forum and disdain amongst publishers.
Our agreed analysis show that up to the first 3~4 hours it is not even worth looking at CTRs and eCPMs, they very rarely match up. Now depending on which server your account is located dictates at what speed your stats are updated.
As already stated page impressions are easy...what the Google monster machine(s) then has to do is crunch the Click Thrus, compare, validate, adjust and then decide on the value it deems to pay.
In general we have found that stats begin updating and click dumping after 5~6 hours and really gets into the swing between 9~12 hours. Certainly one can normally say that if the dump has not happened by 14~16 hours then it's "keep fingers crossed time".
Why the variations in time? It's all to do with server volumes and processing loads.
It's been said many-a-time...wait until the next day for the most true values.
My guess is that when Google brought in "real time" stats, they were simply over loaded and it cost them a small fortune to keep up!
Extrem low CTR from 2..3am
Extrem low traffic from 8..9am
Extrem lwo CTR from 3pm until now
Based on the normal 3..9pm, I have a little bit lowwer CTR, only 30% of what I expected
