It's been many years since I posted here. So, I have a site/domain that became a popular keyword many years ago after a lot of hard work on my behalf. It got hit in the initial EMD back around 2011, even though the keyword only became popular due to my hard work. It has suffered ever since, however it is still there or there about.
So I have been moving in a different way recently. Lots of other big brand sites jumped on the band wagon of my initial method of my EMD, then, and ever since advertise this service like, "service for product". A lot of times there is no such "service for product".
I have recently been updating my pages and on these pages that had once been "service for product", I am upfront and honest saying that the service for product cannot be got. This has been going pretty well, most pages go to top 10 or in the worst in the top 30.
Prior to me updating the pages to say, there was no service for product, there had been no AI Overview. Since updating the pages there now is an AI Overview. Initially it would have had my site in the links beside the overview, which was great, it now links to sites that are saying you can buy service for this product.
The overviews now still takes the information from my site saying the service for product cannot be got, but are now linking to the sites that say you can have service for product in the search results, even though the overview now says You Cannot Get Service for this Product. It is along these lines:
'While "product" doesn't have any specific "services", it does offer various options that can create a similar "product"', which is what I am saying on my updated pages.
Is it usual for this to happen, or has the EMD for my site kicked in again? or has the big brands too much juice that even though they advertise wrong information they can still rank no matter what.
Going forward, is this another EMD penality? is the EMD too toxic? I read recently somewhere to get away from EMD's Your thoughts?
