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April 2024 Google Search Observations

         

Whitey

12:42 am on Apr 1, 2024 (gmt 0)

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@Micha
To me it looks more like the leading media outlets have too much trust from Google and the automated rating systems downgrade the trustworthiness of other sites because of this. But of course I can only speculate.

Could be. A contact of mine is complaining that Reddit is outranking the source content in their observations.

@EditorialGuy
My experience has been the opposite. In the current update, and especially in the last couple of weeks or so, our informational travel site's top pages seem to focus even more on "topical authority" than usual. Currently, the top 10 pages are almost always about [Destination 1] + [our most popular subtopic] and [Destination 2] + [our most popular subtopic].

A travel related site that I monitor uses a similar technique. It is ad heavy to the point of being a pain to enjoy reading the good content, but the content itself is about [Destination 1] + [popular subtopic's]. The traffic to this site grew very strongly since 2018 as content was added. Articles did not all rank straight away, but let's say 1 in 3 or 4 went straight into the top 10 within days or a few short weeks.

I wonder if these types of sites could be vulnerable to the ongoing march on AI where images, and subject matter can be written on all subjects and referenced to "headline authorities" (ie brand, Reddit's etc). Topical authority may be playing 2nd place to just "authority" in the eyes of G.

Again, just me saying as I don't know.

PS I think the current guidance from G is way too vague. Folks deserve not to be blindsided by this incredible life changing effect on business without a better level of accountability for webmasters to respond to. G is so pervasively dominant in the business World it needs to be brought into line with a better level of transparency IMO.


[edited by: not2easy at 12:28 pm (utc) on Apr 1, 2024]
[edit reason] April thread split cleanup [/edit]

Whitey

4:23 am on Apr 10, 2024 (gmt 0)

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@ ichthyous
Why would Google ever provide anyone with clarity or speak honestly about it, so that governments will investigate them?

If they’re forced to do so. Legislation, bringing a case.

It’s a shame that the principles in the recent 2000 Swiss woman’s Human Rights Determination couldn’t be applied [reuters.com...] .
the Swiss government had violated the human rights of its citizens by failing to do enough to combat climate change, in a decision that will set a precedent for future climate lawsuits.


How about:

Something like: “Google violated the human rights of citizens and business’ by failing to do enough to disclose details that would go on to affect changes in its algorithms, such that it has caused harm to those dependent on it for doing business and earning income”.

Google is now a critical infrastructure for most marketing distribution globally and it needs to come up with a better way to interact fairly with those it involves. Some lawyers will find a way one day. This Swiss case was a first. The law needs to be tested or modified to accommodate it. Just my view.

RedBar

10:00 am on Apr 10, 2024 (gmt 0)

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Yesterday,Tuesday 9th April, my global site had three very unusual occurences. It is very rare that it has a one hour period of zero traffic whatsoever, yes it has occurred in the past especially on Xmas Day however yesterday three times in 24 hours it had zero traffic at 00.00 - 01.00, 11.00 - 12.00 and 22.00 - 23.00.

Furthermore its traffic looked very similar to the mess it was a few months ago i.e. mostly single page views. USA / Canada traffic was way down and looked very spammy whereas most of the other traffic looked normal.

So far today it's looking messy as well plus US trafic is almost non-existant, hmmm...In-depth logs here I come.

Martin Ice Web

10:41 am on Apr 10, 2024 (gmt 0)

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@redbar,

we are seeing this lack of traffic too. But not this long time periods. More 10 to 15 min.
And we see a traffic pattern that has not been seen for some month now: a short rush on a single item. Like 10 to 15 visitors in one second. In most cases it is safari browsers

Conro

11:07 am on Apr 10, 2024 (gmt 0)

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I'm noticing the same too. Mass visits on a single post for a few weeks now. However, the traffic is very unstable even today, one hour is good or higher than last week, while the next hour the traffic is much lower than the previous week. The AI Disaster Continues

Whitey

11:17 am on Apr 10, 2024 (gmt 0)

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Ditto here. The roll on continues.

Micha

11:22 am on Apr 10, 2024 (gmt 0)

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@Martin I see the same thing here. In addition, the pattern is currently emerging that traffic generally drops from 2 p.m. and suddenly rises very sharply from 6 p.m. onwards.

What is unfortunately also noticeable is that the number of posts in Discover that are pure advertising is increasing significantly. Especially about strange medical products.

Treud

11:30 am on Apr 10, 2024 (gmt 0)

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I’ve seen this pattern of Google watering the flowers. Instead of giving a steady flow, they are like « damn, forget to water the plants, here it is a huge bucket of water »

Martin Ice Web

12:33 pm on Apr 10, 2024 (gmt 0)

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I’ve seen this pattern of Google watering the flowers. Instead of giving a steady flow, they are like « damn, forget to water the plants, here it is a huge bucket of water »


but this water is without any vital elements. You can´t live long with this water....

RedBar

12:58 pm on Apr 10, 2024 (gmt 0)

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I'm just coming up to 14 hours of my Googleday and African and Eurasian traffic seem to have returned to normal however North America is flat as a pancake...Is it only me?

Rick_Mh

6:58 pm on Apr 10, 2024 (gmt 0)



My website in Brazil was extremely impacted this week. From 8 thousand simultaneous users to just 2 thousand. I can't understand, there were no changes on our side. We continue working as always and this decline is getting worse with each passing day.

I'm noticing a certain pattern. From 6 am to 9 am, access starts to rise and then drops without stopping until 2 pm. After 2pm it starts to stabilize and at 6pm it starts to improve.

Conro

7:47 pm on Apr 10, 2024 (gmt 0)

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I have just discovered that a site That I keep an eye on and like to Google has been shut down by the authorities because it illegally disseminated copyrighted content. The first time I see something like this, but google chooses the sites to reward well

Whitey

2:21 am on Apr 11, 2024 (gmt 0)

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Just in case you didn’t know this is now the record at around 35 days and still friggin’ rolling. Any news on an ETA from G?

Previously:
Google posted the update was done at 11:32 am ET on November 28, 2023, after it started rolling out on November 2, 2023 at 3:09 PM ET.

This is the longest documented core update rollout, the previous longest core update rollout went to the August 2023 core update took 16 days, this one was 10 days longer. [seroundtable.com...]

Conro

4:41 am on Apr 11, 2024 (gmt 0)

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They broke everything. Now in many queries in the top 7 positions i see only 3 organic sites

Martin Ice Web

10:03 am on Apr 11, 2024 (gmt 0)

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Today is even worse. Another 25% down so we are at -75% right now.

Serps are looking like this:
-12 shopping with big pictures take full screen height
-4 organics big brands
-16 shopping with big pictures take more than full screen height
-2 organics
-16 shopping with big pictures take more than full screen height

And google is NOT marking the shopping ads as Ads! I don´t know but this is far behind current laws


Edit:

And the serrps have a full lack of "summery" pages. Its all single product pages now in serps. Complete nonsens.


From a users view this is useless and looks messy. First view and leave, stay at bing

Conro

10:55 am on Apr 11, 2024 (gmt 0)

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I'm losing hope, even today - 20% traffic than last week and the removal of the entire subdirectory with affiliate content guides, even though it was heavily penalized because the serps had been replaced by ecommerce sites, didn't lead to any benefit.

Micha

11:04 am on Apr 11, 2024 (gmt 0)

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And google is NOT marking the shopping ads as Ads! I don´t know but this is far behind current laws

This is not allowed in Germany, but obviously nobody cares. I would add to Martin's post that 80 per cent of Google results are completely outdated and absolutely useless.

System

12:45 pm on Apr 11, 2024 (gmt 0)

redhat



Some AdSense posts were moved to the AdSense forum: [webmasterworld.com...]



[edited by: not2easy at 2:59 pm (utc) on Apr 11, 2024]
[edit reason] thread split cleanup [/edit]

saladtosser

3:49 pm on Apr 11, 2024 (gmt 0)

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I wonder if G will push the warez-v3 forum into the SERPS? I personally find that forum the most helpful ;)

mhansen

4:08 pm on Apr 11, 2024 (gmt 0)

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A few weeks ago, I mentioned how a specific "tools" directory within a website had avoided the HCU crunch and actually grown considerably, while ALL of the general content took a hard hit. That is no longer true and the tools on the site are now seeing little to no visitors. SGE has moved into this space also, then the 4 high value CPC ads based on 2 words of the 5 word query, PAS, PAA, images, all the G widgetry.

I read a quote that Lily Ray shared on Twitter this morning from a conference she's attending: "What can you add to the conversation, that ChatGPT can't?" That gap is closing further every hour as Google finds more ways to distract it's users from what they are trying to find.

I don't think this is going to work as well as they do, as users abandon their answers and ads engine for others that show them the websites containing "what they were actually looking for".

ghostofseo

4:28 pm on Apr 11, 2024 (gmt 0)

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Desktop vs Mobile are showing totally different SERP placements, Desktop is choosing to use H1 title, while mobile is displaying the SEO title.

[edited by: not2easy at 5:07 pm (utc) on Apr 11, 2024]
[edit reason] site specific image - see ToS/Charter [/edit]

ghostofseo

5:18 pm on Apr 11, 2024 (gmt 0)

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Well the Reddit, Linkedin whitehat hack seems to be working for many. Think I am going to jump on the bandwagon.

Created my own Sub few days ago, it's already outranking my reviews lol.

Noticing my competition is posting to Linkedin, same same, already out ranking their own reviews. (sorry to my Linkedin connections) held off on using that channel to share my reviews but now is the time. Linkedin is up 25 million page views a day since start of March.

Conro

5:43 pm on Apr 11, 2024 (gmt 0)

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@ghostofseo Are the reviews of your products?

saladtosser

6:02 pm on Apr 11, 2024 (gmt 0)

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@ghostofseo, how will these hacks serve you in a week, a month from now? Talking of Hacks, you're in the wrong place, and are *partially* why good webmasters *webmasters*, say it slowly and slightly whispering**) are in this mess; if there is a quick fix/hack, you're already on the wrong side! This takes years of hard graft, and you still won't always make it, mostly u wont! But at least you have that moral high ground?! It doesn't always pay the bills though, but if you have a passion for a niche......whoa

This forum is not TikTok and not YouTube. "I made 10k a month; here's how I did it. Watch my video because I want to share my secret sauce, so you, YOU, the random people I will never see and will never meet can replicate my 10k a day success/process, earn 10k a day yourself," and now because everyone is doing it, because I made it public it (fluff that doesn't work) becomes useless, but hey I can rely on "YouTube pennies going forward, because the get rich quick crowed are loyal as." They sacrificed there 10K a day secret to make a YouTube video hack so they can earn a couple of dollars a day on YouTube thinking they are Mr Beast lol.

Man, I feel old; I used to argue on here daily with Editorial Guy 10. 12 years ago (under a different name, obviously) about the evils of Google, but I've actually turned into him, cranky, you young whipper snappers, Google is right, lol! Who knew... Life eh! I actually love ED now and im sorry he got hit, and will continue to be slapped around like a 10 dollar hoe, I take NO pleasure, there was a time people on this forum could have united with others on other forums and turned the tide if they pooled together across all web masters, but them days were 10-15 years ago, fan boys shot it down like it was herpes's, seeing what had come for others (this is waaaayyy before AI, Halo 2 days when you had to write stuff haha) reap your rewards now fanboys but wait till SGE hits, you earned it, literally :) Go Google, Oohrah, :)

ichthyous

6:48 pm on Apr 11, 2024 (gmt 0)

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Google has completely decimated my UK traffic since the end of March, and it's not recovering:
[ibb.co ]

USA traffic is also tepid, but it did recover most of the loss from the previous Easter collapse. What is not recovering is the 80% drop to my most important converting page on my site. It was bringing in a ton of sales last year, but Google knows exactly where to hit you to make the impact really hurt:
[ibb.co ]

Keep in mind, I am still ranked at the top for all of these terms...up and down one spot, but the traffic and sales vanished.

renatovieira

6:57 pm on Apr 11, 2024 (gmt 0)

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@ichthyous

Keep in mind, I am still ranked at the top for all of these terms...up and down one spot, but the traffic and sales vanished.


The same here. I'm at the top of several SERPs, but no traffic...

ghostofseo

7:06 pm on Apr 11, 2024 (gmt 0)

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@conro I test outdoor gear for brands. They send me stuff to Jackson, WY we take it outdoors and see how good it really is, and then post our thoughts.

ghostofseo

7:10 pm on Apr 11, 2024 (gmt 0)

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@saladtosser website has been up since 2008. I understand what years of hardwork look like. When I mentioned "hack" it was clearly a joke. But we do need page views. So...

Most likely photos being posted to Reddit are no big deal, perhaps users will see my great photos, and then search for the product review with my company name in the search. That's the only way to get out content to show now.

I posted in a different thread about how a Linkedin business owner posted a review of an e-bike rack he hand built in Salt Lake City with a link to my review. However my review is not at the top of search, his Linkedin post is.

So logic would think my 15 years old Linkedin page might have some rank juice, or just Linkedin in general.

Treud

2:03 am on Apr 12, 2024 (gmt 0)

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@itchyous You nailed it, Google just killed traffic on the converting pages or sending users that will never convert. Luckily other browsers have started to rise but it will take ages for them to compete really with Google in terms of users!

ghostofseo

3:10 am on Apr 12, 2024 (gmt 0)

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Sent over 20 DMCA notices today. Seems like a LOT of e-bike manufactures are copying and pasting my reviews and photos to their website. And Google has removed my original content and is instead crediting the companies stealing my copywrite material.

I have to believe this is part of why I have lost 98% of my search traffic. Google thinks we are stealing when its clearly evident it's the other way around.

Wouldn't the wayback machine be an easy way to establish ownership, or authority. John Muller wont respond, nor will Danny Sullivan. Even Barry who past here is not wanting to talk to me.

I'm not going anywhere, have already lost everything and will do every single f*cking thing to get it back. Turns out I wrote a huge rant about Google's 2020 Update and at that time lost only 87% of traffic. Its on Linkedin if anyone wants to read it full of charts and graphs, and well history repeats itself.

But Google is beyond stupid to be ranking companies stealing my content. While my articles and even photos dont show in Search or Image Search.

Thanks Google

Billy85

9:10 am on Apr 12, 2024 (gmt 0)

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I feel this core update and these core updates are more about maximizing profit, rather than improving SERPs.

I saw and I'm seeing several things they were testing during this update in relation to ads and pushing more ads down the customers throat.

IMO have/had a pretty good grasp in the recent past years, on what content is helpful, but some time along the way it changed from improving SERPs to improving profit.
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