Montti wrote a nice writeup about an ex-Googler (and former Yahoo CEO) suggesting the web is getting worse - [
searchenginejournal.com...]
At the end Montii asks "
Is Google Search worse because websites today are worse or is the problem with Google itself and they just can’t see it?"
The ex-googler suggested the web needs more regulation (to end up like China where a license is needed else no website? ICP [
en.wikipedia.org...] ?)
If Google says "you need to pay $8 per month for a Google license to be ranked" that's fine, it doesn't prevent content creators from building whatever they want. Google users can toggle "show me Google licensed content only" and some of the money can go to cleaning up THEIR results.
Would Mona Lisa related content exist if it was painted today and the artist couldn't prove good reputation, ya know? I've read the quality guidelines, the serp pages break all their own rules. Google rewarded backlinks but complains when people buy them. Creating a problem should mean you spend some of those 10s of billions of quarterly dollars to fix the problem you created? I'm not sure the problem is the net. It's not perfect, but how much of the bad stuff exists because search is the trojan rewarding it.
I could go on, but I don't care to. My post will just have to live with a "not a satisfying amount of content" rating I guess. I don't have any E.A.T. on this subject either, so my opinion doesn't matter (to Google). Says a lot....