Google Search Relations Team Podcast, October 2022
Image Search and Traffic
engine
10:19 am on Oct 12, 2022 (gmt 0)
Google's latest Search Team Podcast is focussed on Image SEO and Search.
"Do you want to know how to increase traffic to your website with images? What about making your website more accessible for screen readers with alt text for an image? Our hosts John and Lizzi chat about optimizing for image search. They cover everything from naming your image file, how often Googlebot crawls images, increasing visibility of your page through image search, to improving alt text and image accessibility."
Sgt_Kickaxe
6:23 pm on Oct 13, 2022 (gmt 0)
Is Google even aware that an image sometimes blocks a web result if the image isn't shown directly beside the result and appears in the image carousel instead? If your page would have ranked #2 for a web query it is often not shown at all if you have a #2 image in the carousel, though on occasion the web result falls to 50+.
Watch your web traffic if you optimize for image traffic, preferably on a page by page basis.
Optimizing for web and for image search at the same time would make more sense if one didn't block the other.