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Google Core Update September 2022

         

ne0h

3:45 pm on Sep 12, 2022 (gmt 0)

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System: The following 11 messages were cut out of thread at: https://www.webmasterworld.com/google/5071217.htm [webmasterworld.com] by engine - 10:24 am on Sep 13, 2022 (utc +1)


Another sudden update started rolling out for September core update.

[developers.google.com...]

Seriously...one after another...

Sgt_Kickaxe

10:42 am on Sep 23, 2022 (gmt 0)



Sure, you could stretch your definition of any editorial site to a "review site" (or even a "product review site") if you wanted to be clever
You mean like Google did with all the new youtube videos replacing the featured snippets? Saying "Well, throw that idea in the trash bin, lets try this instead" mid video triggers a "see products" affiliate link over the video for trash cans.

Anyway: Informational site w/ no affiliate links, traffic is up 22% overnight.

edit: and I'm happy to report that a spam site with over 5 million pageviews per month was nuked out of serps last night. It's not mine, I'm not sure if it's ranking for anything anymore as I don't care to check, but it's nowhere to be found. Good move Google, it was showing everyone else's content in iframes and should have been nuked a year ago.

MayankParmar

1:20 pm on Sep 23, 2022 (gmt 0)

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What are the odds of reversal within the next few days?

BigKat

1:23 pm on Sep 23, 2022 (gmt 0)

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The update that is happening for last 3 days will be reverted.

I'm doubtful. Google seems to derive its profits by confusing users to trap them within Google's walls. Having bad and/or difficult to find information/products in Google's search results is part of the consumer confusion that makes them money. The problem for us, as a manufacturer/retailer, the confusion Google uses to turn users into clickers results in a much higher rate of returns for those orders originating from Google. Just as we see Google's traffic as being low quality, as compared to other sources of traffic, we also see Google's users to be more costly and hence lower quality as well.

JesterMagic

1:58 pm on Sep 23, 2022 (gmt 0)

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With this new update we are down another 10%. A lot of our good keywords over this last year has been pushed to page 2. 20 year old site.

Meanwhile completely spammy sites rank above us now

ChokenBako

3:20 pm on Sep 23, 2022 (gmt 0)

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@Marcus Hour by Hour compared with the same day of the previous week.

capulkit

7:38 am on Sep 24, 2022 (gmt 0)

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Launched a site with a tool. Was first to launch it, had monopoly for 6 months. Big brands copied and now they rank on first page and first position. I am out of first 2 pages. Fk Google, its not only killing entrepreneurship but also punishing for it.

RedBar

1:19 pm on Sep 24, 2022 (gmt 0)

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Friday was easily my quietest day this week at 69% with a strangely flat period UK time between 22.00 until 04.00 this morning, at the moment it is looking like my "new normal".

Insofar as the UK is concerned, this week has seen a noticeable reduction in traffic from its previous highs.

Sgt_Kickaxe

9:33 pm on Sep 24, 2022 (gmt 0)



Everyone needs to remember that traffic drops might not be Google's fault right now.

Recession, Depression, Lost Jobs, Closed Small Businesses, Lowest stock vaslue levels in years and more of the same is on the forecast.

That's not just going to affect advertising revenue, the number of people searching for goods of any kind is on a global decline.

My advice - focus on new content and try to remember everyone has a little less money and security than they did pre-pandemic.

Write with them in mind to help future-proof your site's value.

EditorialGuy

10:30 pm on Sep 24, 2022 (gmt 0)

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Everyone needs to remember that traffic drops might not be Google's fault right now.

I'm a big believer in not blaming everything bad on (or crediting everything good to) Google. Our traffic has been up quite a bit this year over last (though still lower than in 2019), and I've assumed that most of that increase was driven by demand in what a lot of people seem to think is the post-COVID era.

However: When Google traffic drops sharply during an update while Bing, Yahoo, etc. stay the same or increase, that does tend to suggest that the drop has something to do with the Google update.

SteveWrz

12:51 am on Sep 25, 2022 (gmt 0)

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All of my sites are down around 25%.

How have ALL of them fallen basically the exact same percentage? Whatever this update is, it's the worst one yet for me.

Sgt_Kickaxe

3:46 am on Sep 25, 2022 (gmt 0)




If Google is going to replace more and more snippets with videos I'd like to see videos from more than just Youtube. I don't think I've ever seen one in the video box, but I don't really look anymore.

mzb44

11:29 am on Sep 25, 2022 (gmt 0)

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We don't have a lot of product reviews, so it's hard to see why the new Product Review Update would be affecting us


It's already well-known that these updates do much more than what G public relations representatives officially say on Twitter while they are on vacation.

The so-called product review updates have affected a lot of sites that have nothing to do with product reviews. This is not new.

They give these updates specific names to steer the narrative into a desired direction.

mzb44

11:35 am on Sep 25, 2022 (gmt 0)

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Google seems to derive its profits by confusing users to trap them within Google's walls. Having bad and/or difficult to find information/products in Google's search results is part of the consumer confusion that makes them money.


I think this is very accurate.

The G brand is so powerful that they can allow themselves to dilute organic serp quality somewhat, without this affecting user retention at all.

Then those users will be inclined to click on ads and/or get sucked into the G ecosystem (youtube, etc) instead of clicking on organic.

RedBar

12:07 pm on Sep 25, 2022 (gmt 0)

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For whatever reason I'm off the cliff edge today, after 13 hours I am at 13% of my 1-24 Sept average!

My first thought was the site was down or had been down, nope, we'll see what the rest of the day brings.

RubicCubed

2:55 pm on Sep 25, 2022 (gmt 0)

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Everyone needs to remember that traffic drops might not be Google's fault right now.

Unfortunately for us we can see more videos dominating the viewable part of the screen and more big box stores rising in ranks. Coupled with a global recession, this is bad news for us.

EditorialGuy

8:40 pm on Sep 25, 2022 (gmt 0)

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Unfortunately for us we can see more videos dominating the viewable part of the screen and more big box stores rising in ranks. Coupled with a global recession, this is bad news for us.

In the past few days, I've been seeing a rise in sites like TripAdvisor and TripSavvy, which are the travel information sector's equivalent of big box stores. I see that as an erosion of subject authority as a ranking factor.

The ranking difference isn't huge, but when you've been ranking at or near the top of the SERP for a bunch of important searches, a drop from the first position to the second--or from the second position to the third--can have a significant impact on Google traffic (especially if an answer box or a list of questions has been inserted after the first result).

westcoast

12:29 am on Sep 26, 2022 (gmt 0)

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25 year old site, medium-large, well established, first mover in our niche back in mid 90s, 20,000+ referring domains backlinking to us. Not a major brand.

The second the core update started running on the 13th we started dropping like a rock. Down 20% sitewide now, and continuing to drop. We were clearly hit by some invisible sitewide penalty, as EVERY SERP listing dropped for us by at least a spot, in many case many spots. We do not use any black hat SEO, keyword manipulation, unhelpful content, etc. We trimmed out our thin pages to improve quality indexing significantly over a year ago, and updated a good chunk of our content.

For one of our main terms we are #2 in bing, #65 now in Google. This is the case for a score other major terms. Across all other search engines we are listed accurately -- top 10 for everything obvious. Google's simply broken and can't rank us properly. I think it has to do with the fact that we are 25 years old, and their algorithms just can't cope with the masses of noisy data that our site has built up over 25 years. We have a ton of 301s, thousands upon thousands of spam backlinks from malicious / malware / crap / spam websites, and likely GBs of click and bounce and other data going back over 2 decades. Whatever the case, Google is broken and can no longer rank us correctly. A few of us ancient site owners have noticed this trend over the past few core updates, but this core update broke the camel's back.

We are not alone here either - it appears a bunch of other 20 year old site owners I have spoken to have also seen this issue, and also got hit hard in this update. Perhaps because Google's ML isn't dealing with legacy data correctly they are unintendedly burying older established businesses like us deeper and deeper, while new sites with clean data profiles are flying up above us all.

Something I am seeing over our entire vertical is major generic brands ranking above us, even though we clearly have better content in the niche (it's not close, both in quantity and quality). So, take TODAY.COM for example. The TV show. Large brand. Anyway, they have a giant spammy page that hits all the keywords for our niche. And even though their show has NOTHING to do with our niche, they are outranking us and other big niche players. Same goes with BUZZFEED. Buzzfeed is now ranking in our niche by creating a single targeted page per topic, and because the are large they dominate that term. Being a household name now DWARFS by ORDERS OF MAGNITUDE all other signals. Don't even worry about site speed or quality content, or anything else. It's ALL about whether or not you are a nationally known brand or not. It's a joke.

ALSO: the section of our site that dropped the most (30%+) is a section where users typically will get an answer to their question instantly. The dwell time on those pages is typically very low, because we answer them directly, accurately, and succinctly. I suspect the new Helpful Content or Core updates are using CTR and dwell time a ton more than in the past, because our low engagement time pages are getting hammered. The pages on competing websites that are outranking them now are pages where the answer they seek is buried deep in a massive amount of text.... requiring people to sift through huge rambling pages to find their answer. It gives a greater dwell time, doesn't it... so, some really upside-down things added in this new update. But if my hunch is correct, CTR / dwell / bounce data appear to be having some crazy unintended consequences.

RedBar

1:48 pm on Sep 26, 2022 (gmt 0)

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For my first 13 hours on Sunday I was almost flatlining and then traffic kicked-in resulting with an almost average Sunday plus the traffic has continued into tuday so far.

What I am noticing in my realworld business is that we are getting legitimate enquiries for specialised widgets that we have never, ever had requests before. Yes we have in-deptj information about them on the site purely for specifiers' usage purposes but they are not something we are traditionally known for supplying.

I need to find out why this is happening.

christianz

5:41 pm on Sep 26, 2022 (gmt 0)

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@westcoast you are spot on about oldest and best websites being abused most by Google, and you are absolutely not alone in this. Overall this September update is as awful as it can get (checking all the boxes of typical terrible Google update), unless you are Google itself or you have a contract with Google.

As for bounce rate and dwell time - I don't think Google uses those yet. They would be better at filtering out fake AI generated sites with zero direct traffic, if they did that.

On the other hand - most of those spam sites probably don't use GA for this very reason.

EditorialGuy

7:37 pm on Sep 26, 2022 (gmt 0)

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I think it has to do with the fact that we are 25 years old,...

We are not alone here either - it appears a bunch of other 20 year old site owners I have spoken to have also seen this issue, and also got hit hard in this update.

Our site has been at its current domain for 21 years (and on the Web for 25+ years), and we're in the same boat.

Is it possible that age, a.k.a. being an established site, used to be a ranking signal but has been deprecated or dialed back?

I'm also wondering if subject expertise or authority has been de-emphasized a bit in the latest update(s).

westcoast

8:50 pm on Sep 26, 2022 (gmt 0)

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"Is it possible that age, a.k.a. being an established site, used to be a ranking signal but has been deprecated or dialed back?"

Perhaps that's a factor, but the huge downward pressure on older sites in Google vs our standing in every other search engine indicates something is wrong. Note that this excludes those massive brands, which it's important to note are immune because of their sheer size.

Personally, my gut feeling is that 25 years of link detritus is probably the root issue. New sites have amazing good:spam backlink ratios, and you can imagine an algorithm taking a look at that backlink profile as a whole and going "well this looks pretty good". On older sites that ratio drops fast, and after 20 years you end up with what looks like the remnants of a very long, very wild party.

I'm not sure about your site, but our site has a TON of legitimate backlinks (many thousands), but those are mixed in with tens of thousands of spam backlinks from thousands of domains. Scrapers / malware sites love taking snippets of our content and then adding backlinks to us to try to make themselves look legit. We have battled this for two decades now, and while Google has gotten good at stopping this stuff over even the past couple of years, it still misses some of it.

The bigger problem I think is backlinking that morons do over the years that looks suspicious but occurs on non-spam sites. So, someone in 2005 posts a bunch of links on a forum to one of our pages, and then a configuration issue or non-canonical URL variants end up with that link appearing on a thousand different forum pages. Now take wildy varying examples in scope and size like this 500 times over a 20 year period. All of this in aggregate looks unnatural, and I suspect there is a decent chance Google could demote our site because of it. It's not so much a single case of "unintentional unnatural linking", but when you get a large number of independent instances over a 25 year period, I could totally see Google reading something into it that it shouldn't be. Or something.

You know how GSC lists the top 1000 backlinking sites to your website? Well our list, as displayed by Google Search Console, is at least 50% spam / malware sites. A great deal many others are parked or 404 domains (probably from spam attacks years ago). If you were to judge the authority of our site based on what GSC's backlinks display, your only conclusion would be that our site is trash. Total trash. Google says they devalue spam, but then they fill GSC backlinks profile ("Here's what we're judging your site on!") with it. Doesn't fill one with much confidence that they are ignoring those sites and links, does it?

Services like Semrush's backlink profile tool have a coronary every time they look at our backlink profile. In the "highly toxic" category, it shows 6000 toxic domains with tens of thousands of backlinks. And I know that this is just a tiny portion of the total out there.

Now, I want to say that I'm sure the good folks at Google do what they can to devalue spam links. I get it, it's a really hard problem, and I have read every word everyone at Google has said on the issue over the years. They're confident, and that's great. But, I really think they have a hole in their backlink algorithms when it comes to our older sites. The crap:good noise level is just so high, one has to wonder if they are seeing the quality forest through the 20-years of backlink polluted trees.

Perhaps it's something else... maybe there's a bug in 301 handling, so that old sites with large numbers of 301s are getting weirdly pagerank dilluted or something, or some statistic table isn't getting updated with the current state of things and instead is aggregating stale data from 15 years ago. Or perhaps there is effectively a time-penalty for sites with large numbers of webpages written 15 years ago -- perhaps an algorithm sees 80,000 pages written between 2000 and 2010 and says "site is stale", even if those pages are evergreen (like ours are) and constantly updated for accuracy as time moves on (as ours are).

One other interesting data point: I'm not sure if you know this, but if Google sees a directory has a lot of low quality content, it will take a grudge on that directory and hold onto that grudge *even if the content improves significantly*. We had a part of our site that contained very thin content, and although it was fine and useful for our actual users, we could see Google was getting mad at us, so we improved that content. Google refused to revisit any content there that it had marked as crawled not indexed & discovered not crawled. For *over a year*, even after it had reindexed the vastly improved content, it held a grudge on that /directory/. It hated that directory. Extremely high excluded/crawled but not indexed in it, far above anywhere else on the site. And even as it sucked in the new content and saw that the content was now good, it still hated that /directory/. I even ran an experiment... I took some pages from /directory/ that Google was refusing to even LOOK AT (discovered not crawled) and moved them to a fresh /directory2/. Google indexed them ALL overnight! Same content, different location. So, Google's algorithms hold statistical grudges, and they're not particularly good or fast at updating their statistics for things like "low quality content lies in /directory/". It's possible that stuff like this can hurt older sites too -- sins of thin content or duplicate content from years ago.... are incidents and transgressions from 10 years ago that were long ago fixed haunting us? Is it simply an issue of the older your website is the more minor grudges Google holds, and over time those minor grudges/algorithmic demotions create big issues?

There are just so many ways that legacy data can interact in unexpected ways with new algorithms. Shrug. Sigh.

SteveWrz

10:35 pm on Sep 26, 2022 (gmt 0)

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Google has announced that all updates are now complete.

While my sites are all still down, today's numbers look more like -5-10% down from the norm instead of the -25% I was seeing earlier.

Shepherd

10:54 pm on Sep 26, 2022 (gmt 0)

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...used to be a ranking signal but has been deprecated or dialed back?


Sure seems that way. Sitewide, penalty like but more like something that was good is no longer.

Maybe one of the kids at the plex forgot to turn the "respect your elders" switch back on.

javelin

12:26 am on Sep 27, 2022 (gmt 0)

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I'm also wondering if subject expertise or authority has been de-emphasized a bit in the latest update(s).


I get tired of hearing the buzzwords from the "gurus" out there on topics like "authority". The G of yesteryears is long gone. Authority today will be different tomorrow and again different the day after that.

There was once upon a time a series of constant metrics that could be used to gauge such a thing. Now it seems content itself is completely irrelevant for there is no way in *&^% many searches should consistently return big box or blue check only results. The problem is so blatant in everyones face BUT the coolaid keeps being drunk by the majority of the public and SEO's.

People need to realize that content is now filtered and some of the "quality checks" they run include PC usage of the words themselves. In other words the context is less important and the format of the delivery is more important which displaces the actual accuracy of content.

The whole thing is sideways in more areas than we can possibly realize. Truly it is a mess in more ways than just the use of AI. It is the composite of all these agendas which create the algo that is more than unpredictable, it also becomes impossible to please a moving target that reaches beyond context and into other areas where it should not exist.

Sgt_Kickaxe

7:24 am on Sep 27, 2022 (gmt 0)



removed, this suggestion would confuse in this thread. I'll post it on it's own thread later.

mzb44

9:14 am on Sep 27, 2022 (gmt 0)

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Perhaps because Google's ML isn't dealing with legacy data correctly they are unintendedly burying older established businesses


Something I am seeing over our entire vertical is major generic brands ranking above us


I believe the second quote is the reason.

I mean, it's not that your site is old and has noisy data, it's simply that recent G algo updates intentionally focused on pushing those big brand sites.

Meaning, given that you now have the big brand sites as competitors, it probably won't make any difference even if you clean up all that legacy noise.

Many are noticing the same trend for about 2-3 years now. Once a big brand moves into your niche (usually a newspaper or TV network website), they instantly get boosted. Their absolutely hyper massive link profiles simply outweighs anything else.

Once you see several big newspapers writing (spamming) content in your niche, run. The next core update will butcher you.

engine

9:15 am on Sep 27, 2022 (gmt 0)

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As was mentioned, and just to confirm, Google said the September 12th Core Update rollout was complete as of September 26, 2022. [developers.google.com...]

Shepherd

12:19 pm on Sep 27, 2022 (gmt 0)

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Seeing our site tumbling over the same visibility chart cliff as a very friendly to google cable news network's website does add some amusement to the situation...

RedBar

12:52 pm on Sep 27, 2022 (gmt 0)

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For me Monday was going along normally then about UK time 18.00 traffic slowed dramatically until 02.00 and then resumed until now. It did puzzle me as to why I have seen this a few times now and I have come up with a possible answer, well, it suits my way of thinking!

18.00 UK time is 13.00 East Coast
02.00 UK time is 10.00 Japan

I normally constantly have regular traffic from Japan and all through Eurasia, Middle East to Europe throughout the day however it does all depend on whether companies are buying for their own stocks or for project works.

Is the USA market so depressed / in recession that, quite simply, no one is searching in the volumes they used to for my not-so-low-cost products?

Is it as simple as that? My last 30 days traffic levels indicate a 20% reduction in US traffic meanwhile my overall metrics had been returning to pre-May levels.

JesterMagic

1:34 pm on Sep 27, 2022 (gmt 0)

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@westcoast 20 year old site here. Aug update hit us slightly, but this update has been a major hit as well (though we have been on a slow slide this past year). Down another 20% it seems....

Same problem as you, major brands with poor outdated content ranking higher than us (happening probably for 2 years now).

Also have a site that took over our niche a year ago is now ranking number 1 on a domain from the medical field that has a decent number of backlinks that they switched/bought and built a new site on (not related to the medical field topic)

ne0h

2:28 pm on Sep 27, 2022 (gmt 0)

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Somehow, my two main sites have been surprisingly stable from July to September. It probably survived the updates.
[imgur.com...]

But, after analysing, I found there might be some penalty/or something which stopped traffic from Discover and G News.

And despite the search traffic being stable, as you see above, CTR is down, and Adsense income is down. Probably due to the recession.

Does anyone have this?

Bright Ahead

2:33 pm on Sep 27, 2022 (gmt 0)



Anybody noticing drop in traffic. Mine got decreased by 10-15% in the last 4 hours. SEMRush index is above 5.

Markedd

2:34 pm on Sep 27, 2022 (gmt 0)

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I noticed that the so-called September update is done, but I saw today traffic from raterhub. I guess a new update has started. Whatever.

MayankParmar

2:42 pm on Sep 27, 2022 (gmt 0)

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By far the worst update... at this point I wonder what needs to be done to do better on Google? Honest, unbiased and original reporting (generating natural backlinks) is not enough?

RedBar

4:01 pm on Sep 27, 2022 (gmt 0)

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FWIW I don't feel that whatever it is has anything to do with age. My oldest site is 30 years old in 2023, all other sites are 25+ years with my youngest, solely UK focussed, at 18 years old.

All sites are kept up-to-date and original running html 5 responsive for 8+ years.

Certainly I see very similar templated thin info and poor image sites ranking too high for their "quality" and can but hope that users quickly skim past their obvious "cloneness". I have been seeing this for several years now with G seemingly unwilling to offer alternative results ... I say unwilling, maybe they are simply unable.

longjohnbronze

5:14 pm on Sep 27, 2022 (gmt 0)

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"Anybody noticing drop in traffic. Mine got decreased by 10-15% in the last 4 hours. SEMRush index is above 5."

Similar here; the switch was flicked almost exactly at noon GMT.

Bright Ahead

5:47 pm on Sep 27, 2022 (gmt 0)



But SERPs did not change for us. The actions taken by the customers on the site also did not decrease. Only GA is reporting lower numbers. Maybe a bug.

Sgt_Kickaxe

3:44 am on Sep 28, 2022 (gmt 0)



Of pages losing traffic, is a company brand name(not yours) mentioned in the page titles?

rogrmartn

7:38 am on Sep 28, 2022 (gmt 0)

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Hi
I am new to this forum

I am working on 3 websites and on SERPS keywords ranking, search volume stable and user engagement time increase

But website Traffic Drop

And i didn't find the solution

RareBit

3:07 pm on Sep 28, 2022 (gmt 0)

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We have moved up from 3rd back to 1st on 1 of our main keywords, a position we haven't been in since the end of Feb (we dropped around the same time as the desktop page experience update) We only have 2 good URLs according GSC but have improved overall site speed, we just don't seem to be able to get the group LCP down to pass the page experience validation.. Fingers crossed it sticks as organic traffic is up around 15%!

morpheus83

9:21 am on Sep 29, 2022 (gmt 0)

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This update has been brutal, but so was the June update and this one hit just as things were getting better. Now that our site has been hit with two back to back updates I am assuming it would be a regular affair.

christianz

10:38 am on Sep 29, 2022 (gmt 0)

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The rollout or the effects of rollout continue, without any signs of slowing down. Drop every day since September 20st.

Other than the usual, ever present theories about negative SEO, I haven't seen anyone even dare to try to explain what this update is about. There is no logic or rationale behind it.

Overall all of 2022 has been a bad year for Google. They have rolled out several unsuccessful updates that have made WWW a lot worse. Their punitive updates with "sitewide penalties" are incentivizing webmasters to spread their bets and create lots of disposable spam sites with AI and scraped content.

JesterMagic

12:12 pm on Sep 29, 2022 (gmt 0)

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>> are incentivizing webmasters to spread their bets and create lots of disposable spam sites with AI and scraped content.

Agree

Or I search for a question, and you got a list of long drawn out article that attempts to answer every single question under the sun in a generic way about the topic which makes the article extremely long. You combine this with loads of advertising, and it is impossible to quickly find the answer to your original question.

BigKat

1:59 pm on Sep 29, 2022 (gmt 0)

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Overall all of 2022 has been a bad year for Google.

Depends how you look at it. Thus far, 2022 is going well for Google (Alphabet). Granted, it's not as good as 2021 but in a recessionary environment double digit growth is good.

Alphabet gross profit for the quarter ending June 30, 2022 was $39.581B, a 11.02% increase year-over-year.
Alphabet gross profit for the twelve months ending June 30, 2022 was $157.827B, a 28.59% increase year-over-year.
Alphabet annual gross profit for 2021 was $146.698B, a 50.01% increase from 2020.

Google is raking in more money, though their expenses have risen as well. From what I've read, Google added roughly 30K employees YoY.

Obviously for Google to generate more revenue, it has to come from somewhere - the bulk of which comes from ads. For growth in ads to occur, organic search must be demoted which Google has and continues to do. The problem for us (my company included), is Google's ads no longer generate a profit. Combined with Google demoting organic search, Google's overall relevance/importance in our business planning has also been demoted. There's a finite amount of money in our economy, and Google choking off businesses to grab as much money as they can is not a good long term strategy for them.

aristotle

4:18 pm on Sep 29, 2022 (gmt 0)

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Alphabet gross profit for the quarter ending June 30, 2022 was $39.581B, a 11.02% increase year-over-year.
Alphabet gross profit for the twelve months ending June 30, 2022 was $157.827B, a 28.59% increase year-over-year.
Alphabet annual gross profit for 2021 was $146.698B, a 50.01% increase from 2020.


Looks like the increases are decreasing.

mosxu

7:58 pm on Sep 29, 2022 (gmt 0)

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Google is cost cutting ? Something is not right!

Quality of the traffic is still a problem. I thought soon they will match Facebook with 90% junk.

Atomic

9:12 pm on Sep 29, 2022 (gmt 0)

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I thought soon they will match Facebook with 90% junk.

My anecdotal experience is the opposite. I see sites disappearing from SERPs they had no business appearing in. The worst of these dropped quickly and continue to lose ranking. Some of the larger sites with tons of authority that built content to take advantage of what Google gave them are also slowly losing those rankings they never should have been allowed to enjoy. The SERPs are still far from perfect. But they're definitely better than they were last month.

mosxu

9:55 pm on Sep 29, 2022 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



@Atomic

Yes organic traffic is skinny unfortunately, buyers may not get to even highly ranked sites!

But:

Facebook Announces Hiring Freeze, Warns Of "Team Restructuring"

anotoki

7:01 am on Sep 30, 2022 (gmt 0)

5+ Year Member



huge drop, is it finally my turn

ChokenBako

7:43 am on Sep 30, 2022 (gmt 0)

5+ Year Member Top Contributors Of The Month



Traffic is still bleeding since around 20th. of September. Overall about 15% less. Hopefully it will stop soon.
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