Looking backwards & wondering if things will change going forward

[saladtosser]

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System: The following message was cut out of thread at: https://www.webmasterworld.com/google/5037667.htm [webmasterworld.com] by goodroi - 1:30 pm on Jun 10, 2021 (utc -5)

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I was just looking back on webmaster world to see if anything was better way back when (2013) [webmasterworld.com...]

>>>Google is fixated on "jack of all trades master of none" websites going forward!<<<<

>>>samwest, today i looged in into adsense to look at my campaign. And i saw that the CPC went up from 10 EURO Cent to 70 EURO CENT ! for most items. This is why goovil insists of telling us that they do it for UE. What a joke, poeple pay 70 Cent for a click where the item cost only 30 Cent<<<

apparently not

Seems this has been going on longer than I remember lol

[vetron]

I saw here that some people were fine for 10, 15 or 20 years and now they lose all traffic or audience.
This has also happened with past businesses and professions in all centuries!

This is called Generation.

For 10 to 15 years, Government Systems allow the audience to be distributed among the people.
Then this is cut. So in the next 10 to 15 years the audience is more distributed among the leaders... this is happening now.

Have you read or are aware of how Governments are formed?
It's all on the basis of false oppositions and false divisions.

The fight between government and big corporations is false.
The big corporations belong to the government. They just pretend to fight each other.
Google is now deliberately cutting organic traffic!
It's a government trick!

No government is going to stop Google, not least because Google is a puppet company of the Government.

Remembering that this is not "Conspiracy Theory".
This is happening right before your eyes.

[edited by: goodroi at 10:51 pm (utc) on Jun 10, 2021]
[edit reason] fixed thread formatting [/edit]

[vetron]

< moved from another location >



Google isn't exactly a private company. And yes a government trick.

Anyone looking for corporate explanations for what is happening now will never find the answers.


There is a government trick called the Generation Cycle.
Now the generation we live in is more difficult.

Having a business thriving for 10, 15, 20 years and then starting to lose all its audience and profit is part of the Generation Cycle. See how many people have gone through this in the past. Thriving and then falling or even failing is part of the script for generations.


Google and other social networks purposely cut organic traffic for reasons of government administration.

And Google doesn't need the money, since it's the government behind the scenes.

[edited by: Robert_Charlton at 7:51 am (utc) on Jun 11, 2021]
[edit reason] Post cleanup after split and resplice [/edit]

[tangor]

Maybe there's some truth in the above, but to me, it just looks like history repeating itself century on century. :)

For every Wild West there comes a "civilization" or, as others might observe: The big fish eat all the little fish and just get bigger.

YMMV

Meanwhile, little fish generally can avoid the big fish and figure out a way to become big fish by surviving IN THE WORLD they are currently living in.

[vetron]

< moved from another location >



There is a generation where everything will go well.

There is a generation where everything will go wrong. We are in this generation.
Our financial Wins and Losses are scripted!

That's why Google presents these bizarre results.

Google's current mistakes are all planned and deliberate.
There are no tests, it is not the Artificial Intelligence that is causing this.
Big historical mistakes are deliberate...always!
It's even a way to stop excessive consumerism.

Companies like Google, Amazon, Facebook... they are all government tricks.
They don't have to worry about money as they have government support.

And even if Google disappeared and another big corporation took over, everything would be the same.
Large Corporations follow government scripts.

In the future everything goes back to normal... and then everything gets worse... and everything goes back to normal.
This kind of government script is eternal.

[edited by: Robert_Charlton at 9:29 am (utc) on Jun 13, 2021]
[edit reason] Post cleanup after split and resplice [/edit]

[Robert Charlton]

vetron... for the record, and for whoever else reads this.... IMO your post is total nonsense.

To pick a couple of points...

Large Corporations follow government scripts.

That might be true in an autocracy or dictatorship, but many in the US, who still consider us a democratic capitalist country, are worried that the government has been following Large Corporate scripts... not the other way around.

Do you have any references for these sweeping revisions of history?

I should add the we try to keep the focus of this forum on the Google Search algorithm... and if you stray much beyond that, I suggest you post in Google and Alphabet Business issues... or, when it comes to international affairs, to Foo.

Re Google search...

There are no tests.

It is widely accepted that Google is testing all the time. Part of the rollout of this Core Update is in fact a test. I've been following what Google has done for roughly twenty years... and, if anything, they might be accused of too much testing, rather than not enough.

[iamlost]

A thread of three parts... so far :)

Thread 1: yes, while some specifics have changed general commentary and concerns have not. Neither have recommended webdev and business best practices nor the ignoring of same. :) Human is as human does...

Thread 2: yes, at a certain level enterprise and government have a revolving door of people moving back and forth, this is not new and a function of looking for expertise in one direction, access in the other.

While it can look like government control of enterprise behaviour it more commonly is simply working with what and who you know; common at local, regional, and national levels... working cross groups or up/down social economic levels is rare in any society.

No need to be paranoid - they aren’t out to get you, they aren’t even aware you exist; can you say collateral damage?

Thread 3: yes, Google is always testing. It’s been baked into their corporate identity since two Master’s students had the idea of exploiting the information available in hypertext.

And, has been readily observable, at least in part, for the past two decades. With all those cctlds and associated communities available tests are carried out hither and yon every single day.

Most are dropped, but the data and results kept for future reference, often popping back up elsewhere in a new trial. Some are adjusted and rerun or broader run. A few roll out as unique or part of a greater update to some part of the algorithm or interface.

Indeed much/most of any Google SEO conversation is what that is new/different that someone has seen somewhere requesting whether others can confirm. The balance being largely complaints about the impact of said changes. :)

Google is an fairly solid centre covered with an amorphous testing layer in a feedback loop. Classic Myxogastria.

Evolution? Devolution? I’ll let you be the judge.

[Robert Charlton]

iamlost...your posts are always a pleasure to read. Tthanks for extracting some lemonade from the dregs of what many here are calling a lemon, rotten at its Core (all puns intended).

I notice, btw, in the thread which saladtosser links to, a Sept 2014 Updates and SERPs thread... [webmasterworld.com...] ...that "domaincrowding" is one of the problems listed.at the beginning of that very long thread, which was about a major Panda update (aka "Panda 4.1").

Domain crowding was, and sometimes still is, IMO, a form of testing that Google uses to sort out ranking factors masked by "host-crowding"... a convention adopted by Google to show only two results from each hostname... and described by Matt Cutts on his blog here...

Subdomains and subdirectories
Posted December 10, 2007
[mattcutts.com...]

...For several years Google has used something called “host crowding,” which means that Google will show up to two results from each hostname/subdomain of a domain name. That approach works very well to show 1-2 results from a subdomain, but we did hear complaints that for some types of searches (e.g. esoteric or long-tail searches), Google could return a search page with lots of results all from one domain. In the last few weeks we changed our algorithms to make that less likely to happen in the future.

This change doesn’t apply across the board; if a particular domain is really relevant, we may still return several results from that domain. For example, with a search query like [ibm] the user probably likes/wants to see several results from ibm.com. Note that this is a pretty subtle change, and it doesn’t affect a majority of our queries. In fact, this change has been live for a couple weeks or so now and no one noticed. &#128578; The only reason I talked about the subject at PubCon at all was because someone asked for my advice on subdomains vs. subdirectories....

Domain-crowding was in fact the particular item I had in mind when I siad above that many feel that Google tests too much. Google needed to keep this unpopular feature visible until it was able to gather enough data (from what were essentially long-tail searches) to make distinctions among otherwise very similar pages.

I don't want to take this thread off on another tangent, except to say that there are a number of reasons why Google might be surfacing certain types of unpopular pages now... and one might be to make them visible to skim them off the top. Another might be to make further comparison in distinctions it makes among such pages, and Google needs more data. Superficially, this might resemble domain-crowding, albeit the underlying factors might be very different.

I don't believe, though, that Google is in any way being naive about this... and that what happens part way through such an update isn't likely to suggest any permanent realignment in the world order.

There may be other reasons for that... recent pandemic and political upheavals among them. WebmasterWorld I believe wisely avoids political discussion on its forums when it can... but there are many other platforms and social sites out there where such discussion is welcome and expected.

[martinibuster]

Google is now deliberately cutting organic traffic!

Again? Google has supposedly been cutting organic traffic since at least 2012. If there were any truth to that claim surely we'd be at one organic listing per SERP by now. Clearly there was no truth to that claim in 2012.

Google Cutting Organic Results Since 2012? Untrue!
Back in 2012 when Google introduced the Knowledge Panel and the concept of the Knowledge Engine, one member commented that this was part of Google's trend to move away from showing organic search results.
Here is the claim [webmasterworld.com]:

"I believe that what they mean by "knowledge engine" is the business strategy to slowly remove any "trade websites" from the organic results and fill the first page with "information" or "knowledge" websites - wikipedia, yelp, ehow, etc. By doing this they provide organic results to non-converting visitors, while those searching to buy/use a product or service will have to click on the ads."

Cognitive Bias
These sorts of claims are based on a cognitive bias. This particular bias is one in which the experience of the individual is assumed to be the experience of the rest of the world.

What's really happening is that an individual can't win and they feel that the problem is outside of themselves. This is another bias called Self-serving bias in which all your wins are due to your hard work but all of your losses are due to external effects, i.e. Google.

The fact that in the years since 2012 Google has yet become the zero click search engine shows how these cognitive biases work.

If we are going to discuss changes in search we need to raise the bar and stick to reality and not prognostications.