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Penalty multiple sites or just the norm?

         

JessicaNJ

3:50 pm on Oct 1, 2020 (gmt 0)

5+ Year Member



I own 3 separate businesses that all use the same physical address. It's a legit brick & mortor office. The 3 businesses are in completely separate fields. Different phone numbers.

Biz 1 has been around for 10 years. Its web site ranks #1 position for main keyword for at least that long.

The other 2 businesses are fairly new. I put up new web sites for them, Biz 2 on the same hosting account as Biz 1 and Biz 3 on a completely separate hosting account/company.

I put up web sites for biz 2 & 3 that have the same physical address, but different phone numbers. On my Biz 1 web site I put links to sites 2 & 3. Also I added sites 2 & 3 on my google console.

For the past 6 months the sites for biz 2 & 3 worked their way up and started ranking on page 1 for their main keywords. Things looked like they were going good. Then on Sept 23 something happened and boom, the site for biz 2 dropped from #9 position then one day later to #35 position. The site for biz 3 dropped from position #5 to #10 then $15 a day later. My biggest concern is that the site for Biz 1 which was in #1 position dropped to #2 then a week later to #3.
I have removed the links from site 1 to 2 & 3 and removed site 2 & 3 from my google console account.

Are such drops indicative of a algo penalty? I checked and its not manual. I'm thinking Google may see the sites are spam or related. Or would an algo penalty be more severe, such as a 50-100 placement drop?

All this started Sept 23.

Should I also completely delete the domains for the sites 2 & 3 in hopes site 1 doesn't get penalized?

not2easy

6:55 pm on Oct 1, 2020 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Hi JessicaNJ and welcome to WebmasterWorld [webmasterworld.com]

I have noticed a large number of similar complaints starting on the date you mentioned, in the monthly Google Updates thread for September: [webmasterworld.com...] - due to the large number of posts, I'd suggest to start looking 3 or 4 pages before the end of the month. It may be the same kind of problem you're seeing.

Since you are not seeing a Manual Penalty, my guess is that it is unrelated to your own recent efforts.

JesterMagic

8:38 pm on Oct 1, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Is that the only thing that changed with Biz 1? No new content added or anything else?. Most keywords should see some sort of flux every once in a while. In most cases keywords on the first page are fairly rock solid but I do notice a change in position every 3-6 months where a listing may rise or fall by a position or 2 and then in a few weeks go back to its old spot.

If the businesses don't relate to each other then I would not backlink to each but everything else should be okay. I understand your paranoia about having all your site under one Google Console Account but 3 different sites wouldn't be causing the ranking issue.

Take a look at not2easy advice, other people have had ranking issues in the past week. Some say it is an indexing issues... or maybe it is an algo change.

tangor

9:20 pm on Oct 3, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



g might be looking at the expanded number of businesses, all with the same address (physical) as subsets of one company (like they have 69 different branch offices and methods from each on their own).

August 21 there was a change ... September 23 is a "reporting period" later. Might be algo fine tuning at work?

jediviper

7:40 am on Oct 8, 2020 (gmt 0)

5+ Year Member Top Contributors Of The Month



Why for a company to have 3 different webpages, while keeping the same address?
If it's needed, then I would suggest to totally remove the rest of the addresses to the other 2 sites.