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Google to Deprecate the Structured Testing Tool

         

engine

12:00 pm on Jul 8, 2020 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Google is deprecating the Structured Testing Tool, and is releasing the Rich Results Test out of beta. Google wants everyone to use the Rich Results Test and warns the Structured Testing tool will soon go away.

[webmasters.googleblog.com...]

SweetPotato

4:04 pm on Jul 8, 2020 (gmt 0)

5+ Year Member Top Contributors Of The Month



Am I missing something or this which is getting shutdown:
[search.google.com...]
Is superior than the replacement:
[search.google.com...]

RedBar

7:56 pm on Jul 8, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I stopped jumping through their hoops years ago, no thanks G!

JesterMagic

12:00 pm on Jul 11, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Yeah Google has made a lot of things to have webmasters jump through hoops for (AMP is one of them and is a complete failure in terms of what it was suppose to do IMO)

The Structured Testing Tool was a horrible name as it is VERY misleading. Rich Results Test is a much better name since the Structured Testing Tool only cares about if the structured data followed the rules set out by Google for displaying rich results which does not always line up with what Schema.org says.

From my understanding all the major search engines use Structured Data (some of the schemas anyways) if it exists to help it understand a web page. What Google needs to do is have a tool which tests this along with the rich snippets.

BTW, by Google needing to use Structured Data shows how limited their search AI really is. If it can't understand the basic structure of a webpage with out additional help of Structured Data how the hell can it rank actual content well?

Sally Stitts

2:55 am on Jul 13, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I think I'll pass. I'm with RedBar.
JUST ... TOO ... MUCH ... HOOP ... JUMPING. To aid Google in further dialing us out. Too much wheel-spinning, for no reward.
That's the purpose, right? Spin us like tops, while they steal our money. Do this, do that, all for Google's benefit.
Careful, big G. Many of us are catching on. And not liking it. And the d@mn traffic metering is really getting so obvious, and outlandish.
Done.
.

tangor

5:37 am on Jul 13, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



G's suggestions are for g's benefit ... always have been.

Play or nay, your choice. I've been on the nay side from word one an never had a problem. After all, g needs me more than I need them.

UNTIL you get locked into their adsense. But THAT is a different story!

jediviper

1:02 pm on Jul 15, 2020 (gmt 0)

5+ Year Member Top Contributors Of The Month



In my opinion the Structured testing tool is showing more info about the code and any errors that maybe are there.