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Queries on Ranking Down and how to Identify the exact reason

         

dipalisaxena

6:17 pm on Apr 27, 2020 (gmt 0)

5+ Year Member



My site was ranking at top on most of keywords in finance and electronic media. From 20th April 2020, ranking of all most all keywords got dropped by at least 8 to 10 rank. As 1st ranked keyword was at position 8, 9 or even at 2nd page. Within 24 hours the keywords were back to their position and even improved their rank. But later after 2 days I found all keywords again started to lose their rank and that time dropped by 2 or 3 position. Means the keywords who got their position back on rank 2 or 3 now at atleast 5.

Checked but there is no confirmation of google algorithm update. Also want to know if a rank got drop due to google algorithm update if yes how I can identify the exact reason of ranking drop.What changes then I can do in my off page ranking strategy.
Please help me to get resolve my query.

Thank You

RedBar

8:15 pm on Apr 27, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Welcome to WebmasterWorld dipalisaxena

And also welcome to every day Google fluctuations for whatever unknown reason!

No one knows and you'll drive yourself crazy trying to work it out ... A quick thought, who has replaced you and how good is their site?

Andrew Scuoler

3:04 pm on May 16, 2020 (gmt 0)

5+ Year Member



It's probably not related to a Google update. Google switches things up to test how users respond to different pages. If they spend more time on a competitor's page, click on more internal links etc. than your page (and a whole load of other other metrics) then they deem it to be a better SERP for their users. All you can do is check out these pages and see what they do better. Can you improve the quality of your content, are you doing SEO on page best practices?

Best,

Andrew

<snip>

[edited by: engine at 3:21 pm (utc) on May 16, 2020]
[edit reason] please see WebmasterWorld TOS [/edit]

tangor

1:15 am on May 17, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



@Andrew Scuoler ... Welcome to Webmasterworld!

Financial services and other pages related to same have not had much joy in recent years. bits and pieces have been down ranked ... perhaps your niche segment is next on the list?

@dipalisaxena

Welcome to you, too! G rarely reveals what they do or why they do it. The best that can be determined only comes with consensus of reporting by folks like you and the rest of Webmasterworld.

tangor

1:16 am on May 17, 2020 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Meant to add: No one stays on page on forever. Things do change.