Being bored with SEO, when to do more?

[Juli_Schez]

Hi everyone. I work as a junior SEO specialist for a small-medium company. I have done technical onpage audits, externalized offpage stuff, making constant changes with the IT department, I have also worked on the content calendar for the next semester for the blog and in my day-to-day I keep looking for more changes and stuff to do in SEO but there are days where it gets extremely boring. Are there any SEOs out here who work for just one company and are going through or have gone through this? Is there something I'm not seeing may be? I was thinking of specializing in PPC and do both in this company so I don't get bored. Any replies will be most welcome.

[skaterpunk]

In my opinion and experience, SEO duties may include marketing, content management, and content creation.

You're not the only one getting bored. Readers and web surfers are easily bored too, so you need a constant and fresh reason to bring traffic in.

[Mark_A]

Hi @Juli_Schez I can understand you getting bored with SEO, especially if you are doing it for just one site. I do ppc myself and get most of our SEO done by a web company. PPC produces results much quicker and although it can also be boring most of the time it is fine.

[engine]

Hi @Juli_Schez

I would suggest looking forward at what each aspect of SEO does to improve the overall result. Think about the small changes acting in a much bigger way. That way it's far more interesting when you see the fruits of the effort.

I don't know that you'll find PPC any more challenging, just new.

[tangor]

It's a JOB, that's why they call it WORK ... (sigh ... with a chuckle thrown in!)

Finding the next big thing is what we are all trying to do ... and most of the time there's success it is CONTENT that does it, not "seo".

SEO is actually pretty cut and dried, it's a form of bean counting ... and only accountants love that kind of work. Creative accountants end up in jail ... and creative seo can end up in a g penalty jail.

Boring? Yes, by a quantum factor. Yet, it is as necessary as taking out the trash, sweeping the floors, and washing the windows. Only thing that differentiates SEO from those jobs is the words used and the salaries paid (and often are less than what janitors make).

All the above is NOT DOOM AND GLOOM, just a reality check that SEO is a JOB, a very defined JOB, with narrow parameters, and (usually) UNATTAINABLE GOALS when competing in a market place that numbers in the BILLIONS of transactions PER DAY, much less the actual number of MILLIONS of competitors chasing the same piece of the pie.

Bored? YOU BET! Gonna quit? NOT ON YOUR LIFE!

The FUN is GETTING IT RIGHT and seeing a coin or two develop and putting smile on the mucky muck's face. :)

MEANWHILE, when not on the JOB find something you enjoy to take your mind off the JOB so you can approach the NEXT DAY OF BOREDOM with a cheerful smile and ready heart!

[Juli_Schez]

Thank you all for your replies. I understand it's a job, i really do. And i really like it, although it may seem from my previous message that i don't. It's just that sometimes, it doesn't all depend on me, I have to wait for others to do their jobs in order to mark my task as complete. And while i wait, i do make many small changes, constantly looking for new content ideas, etc etc. but there's a limit and then it just gets super boring. I'm a person who loves to learn new things and implement them, i wish i could it all myself but unfortunately i can't. And that's why i thought that may be i can combine ppc with seo and do both at my job in order to not get bored. i'm not complaining, just asking others in my situation about what they'd do or they'd recommend.

thank you again :)

[Solipsism]

Hi @juli_schez, i'm exactly in the same case. I'm junior and i word full time for one site. Sometimes, days are really fast and it's really cool. But somes days, it's really boring and i don't know what to do because i have to wait for a content or for a devlopment. So when it arrives, i juste read a lot of posts and try things.

[jediviper]

You have extra time?
Do something useful: educate yourself! There is never enough knowledge, as there are many things to know.
Follow different SEO/SEM forums/portals and read about trends, problems, solutions and what else is happening around the Digital Marketing world.

[RedBar]

Do people actually get paid to do this? :-)

[tangor]

@RedBar ... have you been on vacation and didn't get the memo? :)