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1. will it have received (in your opinions) any form of penalty?
2. How is G likely to react to it now being an affiliate site rather than Ecommerce?
Mine will be more of a comparison site if anything with affiliate links (obviously)I have seen comparison/ review sites do extremely well in Google, and I do mean extremely well, but they've got to be good sites.... and I do mean, extremely good. ;)
Google will consider it an affiliate site (meaning low quality).Again, not necessarily. Google will consider it low quality if it is low quality. Unfortunately, most affiliate sites are low quality, either because they skimp on content, or they trade off user experience for intrusive efforts to monetize. Sometimes, content is good but UX is bad for other reasons. It's potentially a very long discussion, as there are usually more ways to do something wrong than there are to do them right.
Iím intending to have a short paragraph on each page saying something along the lines of ďAll xxxx are chosen by xxxx, an experienced xxxx retailer and installer of xxxx equipment since 2012Ē or words to that effect.
Is this a good idea in your opinion?