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Also, with the ad model a majority of people know that you are trying to get something out of them - a purchase, a signup etc - so there is a lesser level of trust there but if they find you through organic whilst they are in the research stage and you provide good info and value, then there is trust built and you get more sales.
[edited by: Robert_Charlton at 7:07 pm (utc) on Jun 1, 2019]
[edit reason] Cleanup after thread split to new thread [/edit]
joined:May 14, 2019
The mobile SERP is a mess, there are ads, then 1 organic result, then people asked, then video carousel, the a few more organic results, then see more, then ads on and on... Some of those items scroll horizontally, some are accordians, some have images, some have logos, some is text. I doubt that this is an accident, this is by design. There is so much content jammed into to the small screen it makes it impossible for any user to focus or pay attention to the smaller details.
Gain and drop should be not more than 20%
The more the ratio of ads / organic is skewed towards serving ads then the less of a "Search engine" google becomes.
But, if it wasn't for Google, those websites would never have received the traffic that was taken away from them in the first place.
[edited by: Milchan at 2:48 pm (utc) on Jun 22, 2019]
One way to maybe help fix this problem is on new phone is forcing phone manufactures and networks (Apple, Samsung, Google, Verizon, etc) to allow the user to select what they want installed on first boot and to give viable options.
I dont agree and would assert that there is no way you could know this.
In the last two weeks, I have done the following things:
- Updated author profiles to show expertise and their background. Also updated about us page.
- Removed mobile header ad. Only two ads on mobile.
- Nuked hundreds of thin articles.
- Updated hundreds of thin articles.
But traffic has remained same, no sight of recovery.