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Would you put Emoji in Title Tags and Meta Description

     
8:52 am on Nov 7, 2018 (gmt 0)

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Hello SEO masters,
Google brings Emoji to the SERPs - in Titles and Meta Description.
I know that using these may bring more attention to readers and may result in better ranking, since one's stands out from the rest.
Any experience or drawbacks using Emoji ?
Would you recommend using in Titles also or just in Meta Description?
9:23 am on Nov 7, 2018 (gmt 0)

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I know that using these may bring more attention to readers and may result in better ranking

I don't see how it can result in better "ranking". It can lead to a better CTR, which may eventually, after a while improve your ranking, but I doubt.

Emoji in the SERP will not last, because you are not the only one considering this as a trick to artificial improve your CTR, so after a while, you'll get emojis all over the SERP, and Google will remove them, or worse penalize sites abusing it.

I am old enough to remember the time where you could use ASCII special characters, for example to add an arrow in front of the page title, which was boosting CTR.

If an emoji within a title or meta description makes sense and is legitimate, it might be okay, but if Google discovers this is only a trick, this can be penalized at some point.

So just to say, use it as your own risk.
5:43 pm on Nov 7, 2018 (gmt 0)

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Would you put Emoji in Title Tags and Meta Description
Oh, hell no. Iím even cautious with non-ascii alphabetics.
1:00 am on Nov 8, 2018 (gmt 0)

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Your content should be the call to action (a click) ... not pretty (or absurd) graphic characters.
9:59 am on Nov 8, 2018 (gmt 0)

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Test, test, and test again.

It really depends on the target audience seeing the emoji in the SERPs. Certain audiences will love it, others will hate it.

Test, test, and test again.

Will it improve ranking? Very unlikely, but it may affect clicks, upwards and downwards.

Test, test, and test again.
7:28 am on Nov 9, 2018 (gmt 0)

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The niche I'm in all have it, starting to look like a social media feed