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Each day, Google usually releases one or more changes designed to improve our results. Some are focused around specific improvements. Some are broad changes. Last week, we released a broad core algorithm update. We do these routinely several times per year....
As with any update, some sites may note drops or gains. There’s nothing wrong with pages that may now perform less well. Instead, it’s that changes to our systems are benefiting pages that were previously under-rewarded....
There’s no “fix” for pages that may perform less well other than to remain focused on building great content. Over time, it may be that your content may rise relative to other pages.
There’s nothing wrong with pages that may now perform less well. Instead, it’s that changes to our systems are benefiting pages that were previously under-rewarded
Google is poking a stick into the ants nest and stirring it
joined:Mar 24, 2018
I think these occasional "broad core" updates may in part be "purges" of sites that keep being changed by their owners.
[edited by: Robert_Charlton at 12:39 am (utc) on Aug 5, 2018]
[edit reason] Moved post to this discussion [/edit]
Exactly which factors I should check and fix?
joined:Sept 26, 2001
I don't know if that really works that well any more especially for smaller sites. A lot of websites use nofollow on all outbound links.
[edited by: Robert_Charlton at 10:43 pm (utc) on Aug 5, 2018]
joined:Aug 6, 2018
A lot of websites use nofollow on all outbound links.Unfortunately so. When nofollow was originally announced, many of us, myself included, felt that it would ultimately distort the link ecosystem, and it has.
If those sites (whatever they are) are going up, that means all the rest are going down).