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Html5 and Seo

         

analis

12:26 pm on Mar 3, 2018 (gmt 0)

10+ Year Member Top Contributors Of The Month



Recently I have had large drops in visits and I am considering making several changes including the migration to html5. I've never done it because everything was fine and when everything goes well it's better to leave everything as it is.

In the past surely html5 did not influence but now with the banners in html5, position 0 and new technologies I could stay out of something in the google updates. Dividing each section I point to google every area where the content is located.

My structure is of this type:

<html>
<head><title></title></head>
<body>
<div id="container">
<div id="header"></div>
<div id="nav"></div>
<div id="content"></div>
<div id="footer"></div>
</div>
</body>
</html>

I have some doubts about the new structure in html5 which among them is the best one?

1)

<html>
<head><title></title></head>
<body>
<div id="container">
<header></header>
<nav></nav>
<main></main>
<footer></footer>
</div>
</body>
</html>

2)

<html>
<head><title></title></head>
<body>
<div id="container">
<header></header>
<nav></nav>
<article></article>
<footer></footer>
</div>
</body>
</html>

3)


<html>
<head><title></title></head>
<body>
<div id="container">
<header></header>
<nav></nav>
<section></section>
<footer></footer>
</div>
</body>
</html>


thank you so much

robzilla

3:04 pm on Mar 3, 2018 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Google will understand your current structure just fine, so I would recommend you stick to that.

Consider HTML5 when coding new pages, but don't expect any benefits in terms of rankings.

Nothing would change for your users, visually or functionally, so why bother?

If you've lost traffic recently, there will be other reasons for that.

analis

4:27 pm on Mar 3, 2018 (gmt 0)

10+ Year Member Top Contributors Of The Month



True, I do not use multimedia content I have no advantage from html5.

Compared to 2010, how much html5 has started to expand, now it's almost everything in html5; I do not know how exactly the google algorithm could have changed something during these years.

Does not it bring more value to google the sections of the site?

<Header>
<Nav>
<Main>
<Footer>

you say it is better to switch to https and leave the structure with normal html?

robzilla

6:41 pm on Mar 3, 2018 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Google may well take hints from your HTML in order to classify sections of content, but they can just as easily parse <div id="header"> as <header>. The latter is just more convenient as a standard that we can all adopt. It doesn't really have "value" beyond that.

Switching to HTTPS is a different thing altogether, but that's one thing that I would recommend -- with the caveat that it likely won't improve your rankings. All these things aren't going to make up for lost rankings, you're going to have to look at the bigger picture for that.