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Does Google Read Knowledge Graph Feedback?

         

LuckyLiz

2:38 pm on Nov 17, 2016 (gmt 0)

10+ Year Member



I just found a big error in a Knowledge Graph snippet on a Google search. The snippet that was highlighted contained inaccurate information that perpetuates an old myth. In fact it sited an authoritative source for the statistics, but that source has vastly different statistics posted online. (The first organic search result had incorrect data, too. That was probably the first organic result because it is a well-known magazine.)

I used the feedback link that was under the snippet to report that it was inaccurate, but I can't help wondering if that feedback ever gets read.

Seeing things like this is sad. While readers of this forum aren't likely to blindly trust anything they see Google highlight, the average searcher is likely to trust a Google Knowledge Graph snippet - and it's the first thing or the first thing that's not an ad that searchers see.

MrSavage

3:39 pm on Nov 17, 2016 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



It gets dangerous when the Google is providing information to 90%+ of the globe. Not their fault they are so popular, but I'm sure this is just the tip of the misinformation iceberg. I always wonder why I should trust the Google box rather than going to the company website for the information. But to answer the question, absolutely they read the feedback. I'm sure if you check the same search in a couple days they will have rectified the situation. It's a PR situation so you know there is a team on it. Fake news is now a thing so rest assured every shred of feedback is acted upon. I'm sure there are Google insiders here who can confirm the same.

engine

4:44 pm on Nov 17, 2016 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



I've fed back information on the answer box, [webmasterworld.com] too. I don't doubt Google gets thousands, and even millions of pieces of feedback information, and how it deals with it, only Google will know.

Pure speculation, of course: I wonder if it uses AI to highlight the errors to feedback the information to a human.