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Google Says SERPs are Officially AMP'd

     
4:15 pm on Sep 21, 2016 (gmt 0)

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According to Google, there are now more than 600 million AMP pages in 232 locals and 104 languages. That's not as many pages as i'd have expected by now, but, I guess much of it depends upon the development cycle.

Now when you search on your mobile device, you’ll see a label that indicates a page is AMP’d. This doesn’t change Search results but will show you which sites have pages that are ready to load lightning fast.Google Says SERPs are Officially AMP'd [search.googleblog.com]

https://1.bp.blogspot.com/-tyDlYPl_WGs/V-Fs-hzQg9I/AAAAAAAABbw/8y1-MMOqAQEpai1y0IXC68SVeziOFZiLgCLcB/s640/AMP-Result-v3-CellPhoneCase.gif
8:28 pm on Sept 23, 2016 (gmt 0)

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I am wondering would the ordinary user know what it means.
7:11 am on Sept 24, 2016 (gmt 0)

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Why not just say that a site is fast if it's fast? AMP is not the ONLY way to make a very quick site.
9:20 am on Sept 24, 2016 (gmt 0)

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Maybe it will go the route that "mobile-friendly" did.