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What happen if i will do SEO for my Dedicated Hosting IP

     

MrPerfect

10:54 am on Mar 31, 2014 (gmt 0)



Hi there,

I have domain hosted on dedicated hosting which have only one domain so when i navigate my hosting IP in browser it has redirected to my hosted domain. So What happen if i will do SEO for my Hosting IP ?

Thanks

aakk9999

11:34 am on Mar 31, 2014 (gmt 0)

WebmasterWorld Administrator 5+ Year Member Top Contributors Of The Month



Welcome to WebmasterWorld, MrPerfect!

What happen if i will do SEO for my Hosting IP ?

Do you mean you want your IP address to show in SERPs for your target keywords, and not your domain name?

MrPerfect

11:35 am on Mar 31, 2014 (gmt 0)



Nope.! I Just want to know what happen if i will do SEO for My Static IP? Is this process can improve my SERP ranks?

aakk9999

11:42 am on Mar 31, 2014 (gmt 0)

WebmasterWorld Administrator 5+ Year Member Top Contributors Of The Month



Simplistically, SEO means ranking the site for specific queries you wish to rank.

As the same content can be accessed by IP address and Domain Name, then from the content point of view the "SEO for IP" would be the same as "SEO for Domain Name".

What you would have to decide is which Host part of URL do you wish to show in SERPs, whether it is domain name or IP address. Depending on this, your internal linking, your domain canonicalisation and inbound links target host would be different.

If I have misunderstood what you are asking then could you please try to explain with an example or describe what would you think you want to achieve with SEO for IP address.

I would not recommend it though. IP can change and domain is yours as long as you keep paying for it.

MrPerfect

11:54 am on Mar 31, 2014 (gmt 0)



I mean.. I would like to rank my domain for my some niche keywords.

I have dedicated hosting and my domain name was hosted in single and unique IP.

I'm analyzing new SEO strategies to rank my domain name on Google SERP. In this time i would like to try with IP that's why i am asking how google treats if i will do SEO for my static dedicated IP address which is redirecting to my domain name. Is this google will take this as a positive? then how Google SERP show's my domain by Name or IP ?

I hope you will got what i am trying to ask

Sorry for my bad english

Thanks

aakk9999

12:33 pm on Mar 31, 2014 (gmt 0)

WebmasterWorld Administrator 5+ Year Member Top Contributors Of The Month



When you do SEO, you should do SEO for your domain, not for IP.

my static dedicated IP address which is redirecting to my domain name

This is good :) as your IP should redirect to your domain name. This is to avoid having the same content being served on IP as well as on domain name.

Having a dedicated IP that redirect to your domain will not be taken by Google as "positive", but duplicate content may cause ranking problems, so the best practice is to avoid it.

MrPerfect

12:51 pm on Mar 31, 2014 (gmt 0)



Thank you very much aakk9999

aakk9999

12:55 pm on Mar 31, 2014 (gmt 0)

WebmasterWorld Administrator 5+ Year Member Top Contributors Of The Month



You are welcome!

lucy24

3:59 pm on Mar 31, 2014 (gmt 0)

WebmasterWorld Senior Member lucy24 is a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



when i navigate my hosting IP in browser it has redirected to my hosted domain

You never explained whether this is by your action or the host's. Ordinarily you'd hope it was your own intentional redirect.

phranque

12:10 am on Apr 1, 2014 (gmt 0)

WebmasterWorld Administrator phranque is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



you often get branding benefits from the use of your domain in anchor text and citations.
unless your IP is part of your brand it doesn't make sense to market your IP.
in addition you have control over your domain while you don't necessarily own your IP address and that could change.
finally, since you are canonicalizing your hostname and therefore redirecting from requests for your IP address to the canonical hostname, you lose some link equity by not linking directly to the canonical hostname.

MrPerfect

5:56 am on Apr 1, 2014 (gmt 0)



Is it necessary to have dedicated (Static) IP address for SEO improvements? If so how?

phranque

10:20 am on Apr 1, 2014 (gmt 0)

WebmasterWorld Administrator phranque is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



while i'm sure there's a correlation it's not going to be a ranking factor.

MrPerfect

10:37 am on Apr 1, 2014 (gmt 0)



Thank you Phranque

martinibuster

11:48 am on Apr 1, 2014 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



An advantage of dedicated hosting might be more resources available for serving your site to visitors, including search crawlers. A shared host might slow down to a crawl if one of the other sites is very busy. Not good to be unable to serve web pages to a search crawler.

SEO, at it's most fundamental, is about optimizing a site so that a search engine can:

1. Efficiently crawl it.

2. Can make sense of what the web pages are about

Things like minimal code for rendering, proper coding, proper use of CSS for styling, good writing, logical site architecture, all those things work together to help the crawlers get through the site and make sense of what they just crawled.

SEO is commonly thought of as "tricking" the search engines into ranking it better. But really, at it's most fundamental, it's just about efficiency, good coding, meaningful page and site structure.

Then on top of that you layer things like good content, an understanding of WHY people click on ads, WHY people buy things, what motivates people to click through on a SERP listing, all the things that relate to actual marketing. So that's two disciplines, SEO and Marketing. Up to here you're just building a vehicle. The next discipline to master is promotion, that's the key that powers everything up and gets the whole machine moving.
 

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