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Does blocking tracking code affect backlink help?

         

Aubiejon

8:50 pm on Sep 10, 2012 (gmt 0)

10+ Year Member



Ok.. I wasn't exactly sure how to title this post... but here are the details - What are your thoughts?


SOME DETAILS
On my domain I use robots.txt to block all urls with my tracking strings attached because I use these codes to track incoming traffic from PPC & Social campaigns - I don't want these links to get indexed with the string.

I also have the canonical tags on these pages that reference the main url without the tracking strings.

THE PROBLEM

I have a new page (www.domain.com/new-page/) that is not ranking for it's somewhat non-competitive term.

The pages that actually rank are the blogs that mention this event/restaurant. A few link to my new page but they are using the url WITH the tracking code (www.domain.com/new-page/?trakinf-info)

  • New page has canonical tag : www.domain.com/new-page/
  • most strong incoming links have the tracking code
  • Robots.txt is blocking all urls with /?traking-info

    What are your thoughts?

  • Does Google still follow the link from the blog and consider the canonical and give the link to the main page?

  • Are these links even followed?

  • Are these links pointless as far as backlinks are considered?

  • Suggestions?
  • deadsea

    11:32 am on Sep 11, 2012 (gmt 0)

    WebmasterWorld Senior Member 10+ Year Member



    robots.txt does NOT prevent indexing, it only prevents crawling. If Googlebot can't crawl the pages, it can't pass pagerank THROUGH them, only TO them.

    Remove the tracking param pages from robots.txt and let the canonical tag do its job to prevent indexing of duplicate content.