Welcome to WebmasterWorld Guest from 54.146.201.80

Message Too Old, No Replies

Google stopped altering my two-word page titles

     
10:12 pm on Nov 20, 2011 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:May 30, 2003
posts: 932
votes: 0


Whether this is old news or new news I don't know, but it's good news to me.

Until the last few days, two-word page titles typically had the site title added on in SERPS (for my own sites anyway). This was possibly affecting the page rankings by diluting the keywords. This seems to have stopped. Now, when I search for two-word phrases only those two words are shown as the title.
11:50 pm on Nov 20, 2011 (gmt 0)

Senior Member

WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:May 26, 2000
posts:37301
votes: 0


I can see Google-altered titles affecting your click rates, but not your rankings. What is your idea about it affecting rankings?
4:44 am on Nov 21, 2011 (gmt 0)

Junior Member

10+ Year Member

joined:May 7, 2005
posts: 194
votes: 0


I see this on my sites. two words and then my domain name. as for ranking im usually top 3 results. usually #1
5:23 am on Nov 21, 2011 (gmt 0)

Senior Member

WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:May 26, 2000
posts:37301
votes: 0


I see this on my sites. two words and then my domain name.

Did you also see it stop happening to your site, the way Patrick Taylor reported? Or is it still happening for your site?
8:18 am on Nov 21, 2011 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:May 30, 2003
posts: 932
votes: 0


What is your idea about it affecting rankings?


The pages affected seem to have improved rankings for a search on the two-word page title. They might have risen anyway of course.

When the page title is a person's name it doesn't make sense for Google to add another person's name (the site name) to the title.
9:12 am on Nov 21, 2011 (gmt 0)

Junior Member

5+ Year Member

joined:Dec 30, 2009
posts: 107
votes: 0


For us the change that has been made has affected our rankings in a big way.
3:00 pm on Nov 21, 2011 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member netmeg is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Mar 30, 2005
posts:12671
votes: 142


Interesting; it looks like some of the page titles that Google changed months ago are back to the ones I originally specified. Which is good.

But this is a strange one; I've had a turkey recipe that's been circulating around the net for over twenty years. Ranks fairly well for various phrases; the title tag is pretty straightforward. But this year, for almost every query I've tried, Google has added a big NETMEG on the end of the title. Not any of my domains (no TLDs) - just NETMEG.

That's kind of weird. I feel like I've been tagged.
3:51 pm on Nov 21, 2011 (gmt 0)

Preferred Member

10+ Year Member

joined:July 28, 2000
posts: 580
votes: 0


Google has added a big NETMEG on the end of the title


It might have picked that up from the title of your blog page which links to the recipe page which ranks.
7:54 pm on Nov 21, 2011 (gmt 0)

Senior Member

WebmasterWorld Senior Member 5+ Year Member

joined:Feb 12, 2006
posts:2493
votes: 22


instead of adding words on, google seems to be rubbing words out of our titles.

if i've got something like this, for example
"Red Widgets - Accessories for sale, with free delivery"

and i search for "red widgets", google will amend my title to this instead
"Red Widgets"

a two word title... identical to the search term. i dont even get my domain name

i don't see how that particularly helps the user, and its very annoying for us because the titles become bland
8:44 pm on Nov 21, 2011 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:May 30, 2003
posts: 932
votes: 0


It might have picked that up from the title of your blog page which links to the recipe page which ranks.


In my case the words added by Google to various page titles were the same as the home page title and the WordPress 'Site Title'. The latter is revealed only in the RSS and Atom Feed titles in document heads. I'd been thinking of removing those feeds for that very reason but there's no need to now.
6:14 am on Nov 22, 2011 (gmt 0)

Moderator This Forum from US 

WebmasterWorld Administrator robert_charlton is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 11, 2000
posts:11310
votes: 163


I continue to feel that Google is testing variations, not only of its types of title rewriting, but also of the specific title change as applied to a page.

In some cases I've seen, I've felt Google is trying to shift a searcher's perception of the kind of page it is, perhaps to gauge searcher intent... or more precisely, to apply their own perception of the kind of page it is via a title grabbed from within the page or an inbound link (and then to test that).

But in others, it appears Google is just trying to make the title more attractive to the searcher by adding the query phrase to the title.
 

Join The Conversation

Moderators and Top Contributors

Hot Threads This Week

Featured Threads

Free SEO Tools

Hire Expert Members