I have been struggling to figure out what is going on between Google and my page since last April. End of April, I saw a 30% decrease in traffic in one day. And a larger decrease in revenue. Never recovered.
I have a good, honest, long-term (1998), white-hat site. Near as I know, never been penalized- no reason to (I know of). I have a broad site (1.75 million pages) in one niche. Quality, original content. User reviews. Pictures, videos. 10K Facebook Likes, 1000 Twitter foloowers. Active forum. Hell, even Wikipedia has an article about my site (as well as using it as a source for 1000's of pages).
I still get a lot of my long tail stuff, because that I have that depth. You search for a specific type of widget, you will get my site in the top 5, every time. I THINK where I lost Google was on a single, one word search entirely on-topic for my site (if you saw my site, it would be the absolute first word you would think of)- the term "Widget".
I was number 2 for this word on google, pre-wikipedia. Then, maybe # 4. Then, last April, I went to 11. Then the 20's.... then I held steady at 33.
Now, it does not show up at all for that single word in google at all. Gone. I add a second word to the search (one that distinguishes me, like "Dave Widget") and I am # 1. I use a second, much more generic word that I use a lot on my site ("Widget List"), and again, I am #1. So I guess I am not persona non grata at Google...
Right now, today, for that single term, I am # 3 at Yahoo. 4 at Bing. I do not see it in the first 10 pages at Ask (which looks just like Google for this term). #4 on Dogpile. 5 On metacrawler.
So, what gives here? Why would I be totally out of Google for one term, but be the king of two or more? One thing it may be, a friend mentioned I probably should not have the meta noarchive tag on my site... so I took that off.... but that in and of itself should not cause this, should it?