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Re-develop or Redirect PR5 domain that cant access original content

         

Makis77

10:30 am on Jul 12, 2011 (gmt 0)

10+ Year Member



Here is the story in short,
I got a domain* with education related content registered from 2000 continuously that has a PR>5 for the last few yrs.
I cant access old content from that domain/website so I thinking what to do next.

At the moment I m looking to either re-develop domain with similar content or redirect it to another domain with similar content and hopefully keep the PR.

* Domain has some strong backlinks that wont be changed or removed easily.

What do you advise me to do?

goodroi

2:28 pm on Jul 12, 2011 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Google has access to the domain registrar information. For many, many years people have been trying to buy old domains and relaunch them to use as a short-cut for achieving Google rankings. Needless to say Google does not appreciate being manipulated or spammed. If you make too many changes at too fast a pace you might end up triggering a Google penalty.

I don't care about pagerank in this example since you are not talking about pagerank. You are talking about toolbar pagerank which is inaccurate and does not directly correlate to rankings, traffic or sales.

If you have a pre-existing website that is a very close match to the content of the domain you recently acquired then redirecting could be a smart and easy move. If this is not the case then I would probably lean towards recreating the original content for your domain.

Of course this is making the assumption that the domain is worth salvaging. I know many websites with tbpr 5 that have poor traffic, can't rank for money terms and do not generate a profit. I would not be eager to try to rebuild one of those sites.

Makis77

4:51 pm on Jul 12, 2011 (gmt 0)

10+ Year Member



Thanks for the reply :)
I m talking about a PR of 7 and domain used to have content related on university courses and graduate business startups.
I m leaning into re-developing with original content as much as close as the original one.
What is the difference between toolbar PR and PR?

new_shoes

5:00 pm on Jul 12, 2011 (gmt 0)

10+ Year Member



Hi Makis. Perhaps you'll be able to recover the old content here: [wayback.archive.org...]

Makis77

5:02 pm on Jul 12, 2011 (gmt 0)

10+ Year Member



Hi news_shoes :D
Old content was just a homepage with a banner that had a "home" lik and when clicked it lead to another website.
This domain has lots of edo and gov.uk backlinks so I got to make somethiong of it instead of just selling it.

Thanks for your replies everybody.

tedster

5:02 pm on Jul 12, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Real PR is a score that Google uses for ranking purposes - it's update dynamically every day and calculated to many decimal places. Toolbar PR is an export of that number, done only a few times a year and rounded off to the familiar 0 to 10 score.

In addition, they play some games with it - like false PR for sites they think are selling links - and there often are many data glitches in the exported data.

Here's a video from May of this year that explains more: Why aren't the Google Toolbar PageRank values updated more often? [youtube.com]

Makis77

5:17 pm on Jul 12, 2011 (gmt 0)

10+ Year Member



Thanks Tedster.
This domain hasnt got any fake PR.
From what I understand PR is for website(domain+content) while toolbar PR is just the domain.
Domain was parked last 4 months and maintained same PR of 7 in the last update that google made.

Since it has lots of edu and gov related backlinks I m thinking its not so hard to maintain PR if developed carefully.

tedster

6:27 pm on Jul 12, 2011 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



while toolbar PR is just the domain.

Definitely not true. PageRank of any type applies to the page (URL), not the domain.