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Search as You Type provides instant gratification to shoppers, returning product results with every keystroke, right from the search bar
Local Product Availability helps retailers bridge online and offline sales by showing shoppers when a product is also available in a store nearby—in-line with the search results
Enhanced Merchandising tools allow retailers to create product promotions that display in banners alongside related search queries, and to easily set query-based landing pages (for example, when a visitor types [shoes], they’re directed to a “shoe” page)
Product Recommendations (Labs) helps shoppers make purchase decisions by showing them what others viewed and ultimately bought
...we wanted to leverage Google's machine learning algorithms....
In fact, during our testing period we moved half of our traffic to Google Commerce Search and left the remainder on our existing solution – and with Google our conversions from search were 27.7 percent higher and our search revenues were up 34 percent!