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... attention has shifted instead to “content farms,” which are sites with shallow or low-quality content. In 2010, we launched two major algorithmic changes focused on low-quality sites. Nonetheless, we hear the feedback from the web loud and clear: people are asking for even stronger action on content farms and sites that consist primarily of spammy or low-quality content. We take pride in Google search and strive to make each and every search perfect. The fact is that we’re not perfect, and combined with users’ skyrocketing expectations of Google, these imperfections get magnified in perception. However, we can and should do better.
One misconception that we’ve seen in the last few weeks is the idea that Google doesn’t take as strong action on spammy content in our index if those sites are serving Google ads. To be crystal clear:
Google absolutely takes action on sites that violate our quality guidelines regardless of whether they have ads powered by Google;
Displaying Google ads does not help a site’s rankings in Google; and
Buying Google ads does not increase a site’s rankings in Google’s search results. [googleblog.blogspot.com...]
[edited by: Brett_Tabke at 7:12 pm (utc) on Jan 21, 2011]
[edit reason] added quote [/edit]
Demand Media’s stock jumped 33 percent on its first day of trading. As we reported yesterday, the company had already priced its shares at $17, above the $14 to $16 a share it had initially said it would sell its stock for. Investors ended up bidding up the company’s stock to $22.65 a share, giving the company a market value of $1.87 billion.
It will be tempting to overestimate the meaning of the stock’s first-day movement (or in subsequent days, for that matter), so I’ll try hard not to. But we can at least agree that this the first big-name Web company to go public in a very, very long time.
So even if Demand’s business didn’t have anything to do with the media business, it would get plenty of scrutiny.
And, of course, Demand is in the media business, using a model that terrifies lots of people in the media business. It produces lots and lots of Google-ready content at very low prices, with the help of computer taskmasters and an army of freelancers.
Lucky for me! None of them write news stories about media companies going public. So I’ll make the most of the opportunity and check back in later today.
they could now start a "How to" search engine... is google already foreseeing this
...Bing simply threw in the towel years ago and aspires to do no more than simply copy Google...
This question has not been answered yet.
yet it out ranks my 14 year old original content site