Forum Moderators: Robert Charlton & goodroi
Some aren't visible to users (who aren't picking through code), some are.
Invisible inconsistencies include absolute URLs and relative URLs used interchangeably, small differences in file structures...
Visible inconsistencies (which are far greater in number than the invisible inconsistencies):
Phone numbers :
(555) 555-5555
555-555-5555
555.555.5555
Biz listing:
Name, Address, Phone Number
Address, Phone Number, Name
I realize the disadvantages associated with this include being crawled and appearing in SERPs in ways that may be counterintuitive to a visitor...etc...and the site will be redesigned (the only reason for the this post is to help establish a priority list for the site).
Is Google taking into account the lack of professionalism indicated in these visible inconsistencies?