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If your domain is a location-specific TLD (such as the .fr example above), Google will show you the country that your site is associated with but won't let you specify something different. However, if your domain is not country specific (such as a .com or .net), you can indicate the location of the site...
You can provide information at a more granular level than country. For example, if your site is for a pizza restaurant in Seattle, you can specify up to the street address (although you can input any granularity that makes sense for your business such as city or state).
By the nature of their business they only deal with UK customers. Limiting their exposure in non-UK SERPs would be useful to them.
I'll let you know how they get on, once the changes in WMT have been live for a few weeks or so.
It will be very easy to spot even a small change in the pattern of where their visitors live.
As it is it's only really useful for business that want a very limited customer base, for info sites it's suicide if you try to get as many people as possible.
Prescient or what?
But how silly is this, if you have a travel page about a holiday destination and put a map on it then the locals see it and not the holiday makers. Half baked approach ..
I guess we will see a lot of indian maps soon.. :)
Starting today Google Webmaster Tools helps you better control the country association of your content on a per-domain, per-subdomain, or per-directory level. The information you give us will help us determine how your site appears in our country-specific search results, and also improves our search results for geographic queries.
We currently only allow you to associate your site with a single country and location. If your site is relevant to an even more specific area, such as a particular state or region, feel free to tell us that. Or let us know if your site isn't relevant to any particular geographic location at all. If no information is entered in Webmaster Tools, we'll continue to make geographic associations largely based on the top-level domain (e.g. .co.uk or .ca) and the IP of the webserver from which the context was served.
.... continued ...
Note that in the same way that Google may show your business address if you register your brick-and-mortar business with the Google Local Business Center, we may show the information that you give us publicly.
This feature was largely initiated by your feedback, so thanks for the great suggestion. Google is always committed towards helping more sites and users get better and more relevant results. This is a new step as we continue to think about how to improve searches around the world.
We encourage you to tell us what you think .....continued
I wonder if this is going to solve duplicate content problems between .tld's with the same content?
Any other thoughts?
[edited by: tedster at 5:20 pm (utc) on Nov. 1, 2007]
[edit reason] moved from another location [/edit]
Can't say I like the sound of that...
Google Groups Reference [groups.google.com]
[edited by: tedster at 3:26 pm (utc) on Nov. 2, 2007]
[edit reason] fix side scroll [/edit]
Further to that sub-domain/directory question Vanessa Fox wrote -
"At this point, you can't specify multiple countries for a site, but you can specify a different country for each site within a domain. If you use subfolders or subdomains for country-specific sites, simply add each to your Webmaster Tools account and specify the location for each one. For example, you might have a structure such as:
www.example.com/ (U.S. site)
france.example.com/ (French site)
russia.example.com/ (Russian site)"
g1smd > I hope there is an additional selection for areas such as "Scandinavia" or "Nordic" countries
That would be great. My content is written in a scandinavian language but still I get visitors from all over the world (most of them probably don't understand what my sites is about -- unless they are scandinavians living outside Scandinavia, offcourse).
I'm too paranoid to have a G webmaster account :-)
I hear that a lot - but really all you are doing is giving Google some email address that they can associate with a given domain. You choose that address, authenticate the site involved, and then Google shows you more data - data that they ALREADY HAVE about your domain. You don't need to do anything more but accept their gift of more information.
Any more info on what part G-maps play in all this?
Clearly from posts around this forum, Google is still working out bugs in both their maps and their geo-location process altogether. This extra bit of data should only help them do better by your site by offering a chance to fix any data bugs in their system.
I'll see if I stop seeing it turn up in non-Chinese searches, or get more Chinese traffic to it...
Previously, sites had to weigh up the option of a series of localised TLD's which seperated the content, but the trade off still was that say e.g. a site with a TLD .co.uk couldn't show .za content to a local UK audience which was in demand. The assumption had to be that the user would choose either a .com or .za search - but many don't - many want to search through their local results.
If this process wasn't followed correctly, many sites ended up with duplicate content issues, showing the same content 2 or more times on different TLD's often sinking the .com version.
Does anyone think this will be addressed by this move?
[edited by: Whitey at 3:11 am (utc) on Nov. 4, 2007]
[edited by: tedster at 2:59 pm (utc) on Nov. 5, 2007]
[edit reason] de-link the example url [/edit]