Interesting Watching New Search Term Migrate in Google

Brand new terminology - watching it grow

[Simsi]

Quite interesting watching the speed at which Google's spiders spin their web. Yesterday, the concept of "example-icity" was launched by a team at [a major US research university] who have discovered how to power devices using the concept.

Anyway yesterday morning, a search for "example-icity" returned "0 results". Then it hit the BBC news site and during the day started to steadily pick up momentum. By the end of the first day it was up to 330 results.

Watching it today on the second day, and it's 4pm, we're up to a shade over 24,000 results on the term. Call me sad, but I think its fascinating to watch a brand new term gather momentum like this.

[edited by: Robert_Charlton at 5:07 pm (utc) on June 8, 2007]
[edit reason] removed specifics & examplified [/edit]

[phranque]

matt cutts' blog [mattcutts.com] had an interesting article about nine inch nails' viral marketing campaign around the fictional substance named parepin.

[g1smd]

I have tracked several searches by "model number" in the last year. It is interesting to go from zero to a few, to a few hundred, to a few thousand.

Eventually, you reach that point where the generic results start to be polluted by e-bay auctions and other junk.

It's nice to also see communities spring up discussing the product, interesting to see sites and forums that criticise the product, and to also check the results for things like "<model number> problem" and "<model number> FAQ".

In the early days you can steer Google towards the best resources, and can control the early "seeding" of their database with related sites.

[Simsi]

Also interesting was watching the TLD and ccTLD markets. First thing yesterday, only the .com and .net had been registered (in 2005 as it happens). Checking again today, every single extension had been snapped up bar the odd obscure ccTLD.

[edited by: Simsi at 11:11 pm (utc) on June 8, 2007]

[Simsi]

Wow, 72 hours in and Google SERPS is up to 562,000 :-) OK I'll leave it there, this is probably getting boring for you guys - lol.

[edited by: Simsi at 8:47 am (utc) on June 10, 2007]

[Robert Charlton]

Simsi - I'm finding this to be a fascinating case study... so if you continue to watch this and have further observations that might be of general interest, by all means please share them. Thanks.

[decaff]

The term you mention is now at 631,000 results...(I just read my first article on this fascinating topic)

Clever naming convention here for this process...

Certainly, an "invention" like this would get some important coverage... recharging electronic gear through wireless electricity - electormagnetic induction

[Simsi]

Robert Charlton: Simsi - I'm finding this to be a fascinating case study... so if you continue to watch this and have further observations that might be of general interest, by all means please share them. Thanks.

Will try to Robert. I'm blogging the whole thing day by day but I guess I can't post a link. Didn't want this thread to be continually bumped if it's only of limited interest.

Decaff: The term you mention is now at 631,000 results...(I just read my first article on this fascinating topic)
Clever naming convention here for this process...

Certainly, an "invention" like this would get some important coverage... recharging electronic gear through wireless electricity - electormagnetic induction

Or "magnetically charged resonance" as the founders put it :) And it is a fascinating, possibly historic, breakthrough IMO. Google plunged to 244,000 a short while ago, but that was probably a DC issue as its now back at 645,000.

[edited by: Simsi at 8:03 pm (utc) on June 10, 2007]

[Tastatura]

<no webmaster content>
If the examplefied topic is about 'getting' electricity through air (or wirelessly) these guys at university are not the first ones to put it to the test let alone first ones to think of it. It was serbian-american inventor Nikola Tesla - same person responsible for AC current, Niagara falls plant, radio-control, etc. This is not to deter from current achievement of university team in question, however credit should be given where credit is due
</rant></no webmaster content>

yes it's very interesting to see new topic propagate through SERPs

[tedster]

This is a topic with a lot of offline press. It hit the front page of three papers I read regularly, so rapid growth in the number of online results is exactly what I would expect.

[edited by: tedster at 9:07 pm (utc) on June 10, 2007]

[Simsi]

Tedster: This is a topic with a lot of offline press. It hit the front page of three papers I read regularly, so rapid growth in the number of online results is exactly what I would expect.

OK Point taken tedster :-) I'll let it die.

Cheers

Simsi

[edited by: tedster at 9:07 pm (utc) on June 10, 2007]

[tedster]

I didn't mean that comment to kill the thread, only to add some perspective. It is an interesting case study. Expecting rapid growth and seeing the exact numbers of HOW rapid are two different things.

[Simsi]

Tedster: OK fair enough...misunderstood.

Anyway, back on topic, there is a related term which, following logic, could potentially be where Google only currently shows 95 results. Yet one or two related domain variations are being snapped up I note. Of these 95 results, only one appears to be related to this technology, the rest being medical or surname related.

That could also be an interesting one to follow *if* the term is adopted which I think it will in time - it's too obvious not to IMO.

[decaff]

AND some of the interesting growth will come from the negative side (as in the industry sector that will be most heavily affected if "cables" go away )...will certainly attempt some negative health impact PR ... and this will certainly expose the "term" to higher levels of traffic and usage....

Expect some very interesting trending and news on this front.. as it affects literally any type of electronic device that requires power/recharging....

[dataguy]

This is an interesting topic.

We've been experimenting with watching Google/Trends and writing news commentary on those topics. So far, it seems pretty hit-and-miss but sometimes we post commentary and it starts receiving traffic within an hour or two. Most of the time they start receiving traffic within 24 hours and

[Simsi]

Up from 641,000 at the end of Day 4 to 744,000 at the end of Day 5 on the main term. Also see the first bit of movement on the secondary term, up from 95 to 235.

[g1smd]

It is also interesting to see which sites get in within hours of posting content, and which ones only appear many days after they have written stuff.

You'll also notice how some duplicate content issues are handled, with some pages disappearing from the SERPs and being replaced by others, from the same or from a different site.

[Robert Charlton]

...Google/Trends...

An interesting thought. Simsi, might be worth checking this in Google Trends too... if it's in there, how well your observations correlate, what threshold levels in Trends might be, etc.

[Simsi]

g1smd: I am ceryainly noticing numbers fluctuating now, however this may be down to datacenters as every time it dips, it comes back higher than before. Hadn't occurred to me that pages might be dropped this early I must admit.

I'm seeing a certain level of static reporting on the first page of results. Being as technically minded as I am, I clicked the top 10 results yesterday to turn the links purple and the top 10 are still purple this morning ;-)

Robert: Have to confess I have never used Google Trends, but now seems like as good a time as any :)

Last night we were up to 872,000 results by the way.

[edited by: tedster at 8:40 am (utc) on June 12, 2007]

[Simsi]

Landmark: 5 1/2 days after the first report appeared, Google went through the million to 1,060,000 results returned this morning after SERPS returned to normal. Of the previous "Top 10", 2 are new results.

[g1smd]

Some other interesting stuff seems to happen after about 6 months.

For some other searches I have seen a massive expansion of SERPs numbers followed by a sudden shrinking.

It will be interesting to follow this one too.

[Simsi]

Up to 1,180,000 this evening before dropping back to 870,000. Is there an easy way/website to see the diferences in SERPS numbers across a multitude of data centers simultaneously as I am fairly convinced this explains the drops each time?

[tedster]

1. You can install the ShowIP extension in Firefox which will show you the IP address that google.com is tapping for your search results.

2. There are several Google data center tools on the web you can find by searching for them.

[Simsi]

Thanks Tedster - I'll crank up FF later and try the extension.

1,550,000 results this morning and one new entry in the Top 10.

[Simsi]

1,800,000 results this morning. It increased last night to 1,730,000 in fact, but dropped back to 1,540,000 last thing.

Two new results in the Top 10.

[edited by: Simsi at 8:47 am (utc) on June 14, 2007]

[Simsi]

9 days in and now over 2 million results (2,080,000 to be precise).

[Simsi]

Interesting today - the first time results have dropped. I've checked a few times and the highest I've seen is 2,040,000 followed by 2,020,000 and as I write at 1,980,000. Suspect it will "bounce" to 2,040,000 again but unless something happens this evening which is unusual from results so far, its the first drop in results, albeit a fairly small one.

[Robert Charlton]

I've checked a few times and the highest I've seen is 2,040,000 followed by 2,020,000 and as I write at 1,980,000. Suspect it will "bounce" to 2,040,000 again but unless something happens this evening which is unusual from results so far, its the first drop in results, albeit a fairly small one.

Simsi - Keep in mind that Google is estimating the number of pages, and that the difference of 20,000 or even 60,000 pages out of 2,000,000 may be within their acceptable margin of error. I've seen many larger changes than this on searches that I know haven't been changing significantly.

You may also, of course, be getting different data centers on some of your queries. Ultimately, you may want to graph this data over time. I'm not enough of a statistician to tell you how to compute where your graph line should fall, but, in a given time window, it will be somewhere between the extremes you're observing.

[tedster]

Over a month now - and it's down to 547,000 results for me.The term did not seem to stick - or the coverage dwindled out pretty fast. But the fact that the number of results is down 75% from it's all time high is pretty interesting, no?

[g1smd]

>> For some other searches I have seen a massive expansion of SERPs numbers followed by a sudden shrinking. <<

mutter mutter cough